Vol 11, No 1 (2022)

Table of Contents

Vol 11, No 1 (2022)

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Articles

Assessing Impact of Electronic Payment Technology on Customers’ Satisfaction Level at Shell Relays Filling Station in Mauritius
Shadrack Khaoya Wakhura
 Vol 11, No 1 (2022), Pagination: 1-15
ABSTRACT |  PDF     Abstract Views: 55  |  PDF Views: 0
Effect of Retailer Brand Equity on Consumers’ Purchase Intention: Evidence from Selected Supermarkets in Addis Ababa
Meseret Wondaferew Dinku, Mesfin Workineh Melese
 Vol 11, No 1 (2022), Pagination: 16-31
ABSTRACT |  PDF     Abstract Views: 54  |  PDF Views: 0
Service Quality in the Healthcare Industry: A Literature Review and Research Agenda
Suman Agarwal, Ranjit Singh, Chandra Kant Upadhyay
 Vol 11, No 1 (2022), Pagination: 32-48
ABSTRACT |  PDF     Abstract Views: 54  |  PDF Views: 0
The Effect of Manufacturers’ Marketing Mixes on Brand Preferences of Bottled Mineral Water Retailers in Ethiopia: Evidence from Debre Birhan Town
Mesfin Workineh Melese, Bisrat Legesse Kitaw
 Vol 11, No 1 (2022), Pagination: 49-58
ABSTRACT |  PDF     Abstract Views: 45  |  PDF Views: 0