Vol 1, No 1 (2016)

Table of Contents

Vol 1, No 1 (2016)

Articles

India's Global Competitiveness: Challenges
Tayebeh
DOI:10.21904/weken/2016/v1/i1/93610 ,  Vol 1, No 1 (2016), Pagination: 1-6
ABSTRACT |  PDF Abstract Views: 190  |  PDF Views: 76
Make in India - the Pros and Cons
Soundarya Rao
DOI:10.21904/weken/2016/v1/i1/93612 ,  Vol 1, No 1 (2016), Pagination: 7-13
ABSTRACT |  PDF Abstract Views: 252  |  PDF Views: 83
Surrogate Advertising Strategies: as an Effective Promotional Tool for Beverage Companies
Velayudhan Karthik
DOI:10.21904/weken/2016/v1/i1/93613 ,  Vol 1, No 1 (2016), Pagination: 14-17
ABSTRACT |  PDF Abstract Views: 228  |  PDF Views: 81
Studying the Impact of Internet Advertising on Consumer Buying Behavior
A. U. Khandare, P. B. Suryawanshi
DOI:10.21904/weken/2016/v1/i1/93608 ,  Vol 1, No 1 (2016), Pagination: 28-33
ABSTRACT |  PDF Abstract Views: 249  |  PDF Views: 92
Impact of Foreign Direct Investment on Indian Economy
Ameena Mansoor
DOI:10.21904/weken/2016/v1/i1/93619 ,  Vol 1, No 1 (2016), Pagination: 34-38
ABSTRACT |  PDF Abstract Views: 238  |  PDF Views: 80