Vol 7, No 2 (2018)

Table of Contents

Vol 7, No 2 (2018)

Open Access Open Access  Restricted Access Subscription Access

Articles

Exploring Social Media Marketing Knowledge among Students and Professionals
Randi Priluck, Martin Topol
 Vol 7, No 2 (2018), Pagination: 1-8
ABSTRACT |  PDF     Abstract Views: 78  |  PDF Views: 0
Impulse Purchase and Impulse Non-Purchase in Apparel Retail Outlets in Shopping Malls
Mihir Dash, Kshitiz Sharma, Ankita Lakhani
 Vol 7, No 2 (2018), Pagination: 9-13
ABSTRACT |  PDF     Abstract Views: 77  |  PDF Views: 0
The Impact of Agricultural Technology Adoption on Poverty Reduction in Phu Tho, Vietnam
Pham Ngoc Thu Trang
 Vol 7, No 2 (2018), Pagination: 14-22
ABSTRACT |  PDF     Abstract Views: 72  |  PDF Views: 0
Indiscriminate use of Sex Appeal in Advertisement:An Analytical Study
Rakshitha Naik, Ravi Chhabra
 Vol 7, No 2 (2018), Pagination: 23-31
ABSTRACT |  PDF     Abstract Views: 81  |  PDF Views: 0