International Journal of Hospitality and Tourism Systems

Open Access Open Access  Restricted Access Subscription Access
Open Access Open Access Open Access  Restricted Access Restricted Access Subscription Access

Floating Markets: Balancing the Needs of Visitors as a Tourist Attraction and Locals Way of Life. A Case Study of Talingchan Floating Market, Bangkok Thailand


Affiliations
1 Graduate School of Business, Assumption University, Bangkok, Thailand
     

   Subscribe/Renew Journal


A floating market in Bangkok and its vicinity in the Thai Central plains is usually packed as a tourism product that offers visitors an opportunity to experience local ways of life as in the past. An interview and observation were carried out on September 29, 2012 to get the opinion of international, local visitors and local vendors about Talingchan Floating Market. The Talingchan floating market attracts the locals, families, students and international visitors. Results based on observation and analyses of interviews indicate that Talingchan floating market is an authentic canal-side community market, not a thematic floating market village. The results generated a snapshot of both visitors and community sentiments with understanding of the triple bottom line effects of tourism on Talingchan floating market. There is a clear demonstration of the linkage between tourism and canal side community that has played important role in reducing poverty in the area and dispersion of tourism earnings to local community. The researcher sees the market's potential to develop further provided fresh challenges are adequately addressed without damaging culture and environment by making necessary changes to present it as an attractive tourist attraction and to ensure its future sustainability.

Keywords

Floating Market, Talingchan, Sustainability, Tourism, Local Community.
Subscription Login to verify subscription
User
Notifications
Font Size


  • Abdelhamied, H. (2011). Customers' perceptions of floating restaurants in Egypt. Anatolia - An International Journal of Tourism and Hospitality Research, 22(1), 1-15.

  • Boonratana, R. (2010). Community-based tourism in Thailand: The need and justification for an operational definition. Kasetsart Journal: Social Sciences, 31(2), 280-289.

  • Boonratana, R. (2011). Sustaining and marketing community-based tourism: Some observations and lessons from Thailand. ABAC Journal, 31(2), 48-61.

  • Buakwan, N., & Visuthisamajarn, P. (2012). Activities Guidelines of Cultural Tourism : A Case Study of Khonghae Floating Market, Hatyai District, Songkhla. Conference Proceedings Management, Agro industry and Tourism Industry, 4th International Conference on Humanities and Social Sciences, Prince of Songkla University.

  • Buasorn, P. (2010). The revitalization of the old markets in Thailand, Unpublished doctoral dissertation, Doctor of Philosophy Programme of Architectural Heritage Management and Tourism,Silpakorn University, pp. 1-274. Retrieved from the World Wide Web http://www.thapra.lib.su.ac.th/objects/thesis/fulltext/thapra/Phukrirk_Buasorn_Doctor/fulltext.pdf.

  • Burns, G. L. (2004). Anthropology and Tourism: Past Contributions and Future Theoretical Challenges, Anthropological Forum: A Journal of Social Anthropology and Comparative Sociology, 14(1), 5-22.

  • Charoenphon, N., Rodhetbhai, C., & Thitphad, P. (2011). Floating markets in central thailand: The development of cultural tourism management performed by community organization. American Journal of Scientific Research, (37), 58-67.

  • Gampell, J. (2002). Take Me To The River. Travel Scene. Tourism Authority of Thailand, Foreign News Section, Public Relations Division, pp. 1-11.

  • Hatton, M. J. (1999). Community-based tourism in the asiapacific. School of media studies at Humber College, Toronto.

  • Hoang, V. & Tran, N. T. (2010). Waste of tourism resource: Chaos of Markets and Food Streets.

  • Huynh, B. T. (2011). The Cai Rang Floating Market, Vietnam: Towards pro-poor tourism? Unpublished Master dissertation

  • Jamieson, W. (2003). Poverty alleviation through sustainable tourism development. New York: Economic and Social Commission for Asia and the Pacific (ESCAP),

  • Julakate, S. (2006). Measures setting of floating market management for sustainable tourism: A case study of Watlumpaya floating market, Bang Lane District, Nakhon Pathom Province. Unpublished Master dissertation,

  • Kennedy, K., & Dornan, D. A. (2009). An overview: Tourism non-governmental organizations and poverty reduction in developing countries. Asia Pacific Journal of Tourism Research, 14(2), 183-200.

  • Marten, M. (2010). Benefits of Being a Flea Market Vendor. Retrieved from http://www.helium.com/items/1584386-flea-market-vendor.

  • Mason, J. (2002). Qualitative Research (2nded.), London: Sage.

  • Naipinit, A., & Maneenetr, T. (2010). Community participation in tourism management in busai village Homestay, Wangnamkheo district, Nakhonratchasima province, Thailand. International Business & Economic Research Journal, 9(1), 103-109.

  • Przeclawski, K. (1993). Tourism as a subject of interdisciplinary research. In Tourism Research: Critiques and Challenges, London: Routledge, 9-19.

  • Responsibletravel.com. (2007). What is Community Based Tourism? Retrieved from http://www.responsibletravel.com/

  • Sofield, T., Bauer, J., Delacy, T., Lipman, G., & Daugherty, S. (2004). Sustainable tourism - eliminating poverty: An overview. Queensland, Australia: CRC for Sustainable Tourism.

  • Spinder, E. A. (2013). The History of Sustainability - the origins and effects of a popular concept. In R. Schroder and I. Jenkins (Eds.) Sustainability in tourism. (pp. 9-31), Germany, Iserlohn: Springer.

  • Srisuda (2012, August 8-10). The Development of Tourism for Floating Market Eco of Khongmahasawat Community in NakhonPathom. The Inaugural International Symposium on Local Wisdom and Improving Quality of Life, Chiang Mai, Thailand.

  • Sukkasem, L. (2013). Sustainable Tourism Development-An Economic Impact of Community Based-Tourism to Local Community: A Case study of Amphawa Floating Market, Samutsongkhram province, Thailand.

  • Summaniti, L., Peerapun, W., & Paksukcharern, K. (2012). Suan Nai Bangkok and Suan Nok Bangchang: The emergence and transformation of floating markets in the Chao Phraya River Delta of Thailand. Nakhara Journal of Environmental Design and Planning, 8, 1-16.

  • Suthitakon, N., Karnjanakit, S., & Taweepornpthomgul (2012, June 24-27). Enhancing Stakeholders' Participation in Community-Based Tourism Planning: An Application to Don-Manora Floating Market, Thailand, BEST EN Think Tank XII, Mobilties and Sustainable Tourism, Greoux les Bains, France, pp. 294-303

  • Szivas, E., Riley, M., & Airey, D. (2003). Labor mobility into tourism: Attraction and satisfaction. Annals of Tourism Research, 30(1), 64-76.

  • TAT (2004). The Riverine Wonder of Thailand "The Unique Oriental Charm. Tourism Authority of Thailand. Tourism Brochure, The River and Canal Tour Promotion Working, Group, pp.1-24.

  • TAT (2010). Khlong Tour - Cruising the majestic waterways. Amazing Thailand Tourism Brochure, Marketing Services, Department, Promotional Material Production Division, p. 5.

  • TAT (2011). The River Runs Through Life. Amazing Thailand Tourism Brochure Marketing Services Department, Promotional Material Production Division.

  • United Nations (2003). Poverty Alleviation through Sustainable Tourism Development. Economic and Social Commission for Asia and the Pacific (ESCAP). New York, pp.1-172.

  • Vu, T. N. (2008). Visit the Floating Market in Thailand. Retrieved from http://www.baocantho.com.vn/?mod=detnews&catid=223&p=&id=21927


Abstract Views: 420

PDF Views: 2




  • Floating Markets: Balancing the Needs of Visitors as a Tourist Attraction and Locals Way of Life. A Case Study of Talingchan Floating Market, Bangkok Thailand

Abstract Views: 420  |  PDF Views: 2

Authors

Adarsh Batra
Graduate School of Business, Assumption University, Bangkok, Thailand

Abstract


A floating market in Bangkok and its vicinity in the Thai Central plains is usually packed as a tourism product that offers visitors an opportunity to experience local ways of life as in the past. An interview and observation were carried out on September 29, 2012 to get the opinion of international, local visitors and local vendors about Talingchan Floating Market. The Talingchan floating market attracts the locals, families, students and international visitors. Results based on observation and analyses of interviews indicate that Talingchan floating market is an authentic canal-side community market, not a thematic floating market village. The results generated a snapshot of both visitors and community sentiments with understanding of the triple bottom line effects of tourism on Talingchan floating market. There is a clear demonstration of the linkage between tourism and canal side community that has played important role in reducing poverty in the area and dispersion of tourism earnings to local community. The researcher sees the market's potential to develop further provided fresh challenges are adequately addressed without damaging culture and environment by making necessary changes to present it as an attractive tourist attraction and to ensure its future sustainability.

Keywords


Floating Market, Talingchan, Sustainability, Tourism, Local Community.

References