Table of Contents
Vol 1, No 1 (2007)
Research Articles
| Management Perspectives of ICDS Program | ||
| Malathi Somaiah, V. Vijayalakshmi | ||
| Vol 1, No 1 (2007), Pagination: 2-12 | ||
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Abstract Views: 158 | PDF Views: 80 | |
| Product Differentiation, Attribute Substitution and Hedonic Pricing | ||
| S. Bisaliah | ||
| Vol 1, No 1 (2007), Pagination: 13-17 | ||
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Abstract Views: 155 | PDF Views: 70 | |
| Target Costing as an Effective Tool for Retail Pricing:An Exploratory Research | ||
| B. V. Rudramurthy | ||
| Vol 1, No 1 (2007), Pagination: 18-21 | ||
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Abstract Views: 149 | PDF Views: 87 | |
| E-Tailing Paradigm:(A Diagnostic and Prognostic Study of E-Tailing Practices in Bangalore Metropolitan Area) | ||
| Jai Raj Nair, K. V. Prabhakar | ||
| Vol 1, No 1 (2007), Pagination: 22-37 | ||
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Abstract Views: 158 | PDF Views: 82 | |
| Self Reporting Method in Business Surveys | ||
| T. Srivenkataramana | ||
| Vol 1, No 1 (2007), Pagination: 38-40 | ||
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Abstract Views: 132 | PDF Views: 69 | |
| Impact of Cross Culture Training on Business Due Diligence in the Corporate Sector-A Diagnostic Study | ||
| S. K. Bhagavan, K. V. Prabhakar | ||
| Vol 1, No 1 (2007), Pagination: 41-45 | ||
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Abstract Views: 138 | PDF Views: 79 | |
Research Notes
| Biography of Pooling of Interest Method in Accounting for Amalgamations | ||
| J. Shankar | ||
| Vol 1, No 1 (2007), Pagination: 46-58 | ||
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Abstract Views: 226 | PDF Views: 97 | |
| Brand Positioning:A Study on Microwave Ovens | ||
| M. R. Shollapur, R. Anitha | ||
| Vol 1, No 1 (2007), Pagination: 59-63 | ||
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Abstract Views: 230 | PDF Views: 96 | |
| The Employability Enigma | ||
| D. Selvan, K. V. Prabhakar | ||
| Vol 1, No 1 (2007), Pagination: 64-65 | ||
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Abstract Views: 135 | PDF Views: 90 | |
| Policy towards Novice, Serial and Portfolio Entrepreneurs | ||
| T. R. Shastri | ||
| Vol 1, No 1 (2007), Pagination: 66-70 | ||
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Abstract Views: 128 | PDF Views: 84 | |
Book Review
| Only the Paranoid Survive | ||
| Nilanjan Sengupta | ||
| Vol 1, No 1 (2007), Pagination: 71-72 | ||
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Abstract Views: 128 | PDF Views: 82 | |
| IT Happened in India:The story of Pantaloons | ||
| N. S. Viswanath | ||
| Vol 1, No 1 (2007), Pagination: 72-73 | ||
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Abstract Views: 133 | PDF Views: 81 | |