AMBER – ABBS Management Business and Entrepreneurship Review

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I am happy to place seventeenth issue of AMBER in your hands with the theme 'Entrepreneurship and Startups'. The authors have covered important topics on Entrepreneurship in this issue. Case study and Book Reviews have added flair to the Journal. This is a small effort by ABBS in knowledge creation and dissemination. I am sure this issue would act as a fillip to the Entrepreneurship and Startup culture which is evolving in India. I wish the readers would benefit from this issue and would give feedback to make the forthcoming issues better.
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