Evaluation of the Attitudes towards Smartphone Applications when using Smartphone within Jordanian Community

Objectives: This study investigates the attitudes towards using smartphone apps. in Jordan, while there exists some threats to mobile phone users’ privacy. We also investigated user’s awareness of the privacy and security threats when using smartphone applications. Methods/Analysis: A questioner was developed and distributed among random sample of Jordanian mobile users, Inferential Statistics (Regression and Correlation) techniques are used in the study, where Pearson correlation co-efficient is calculated to model the relationships between dependent and explanatory variables. The regression was used because it can designate whether those relationships are strong or weak. Findings: The study revealed more than 90% of users have installed apps on their smartphones and about 83% of them did not read the apps privacy policy before the installation. The study found that Perceived Security and IT Expertise have a positive effect on Perceived Privacy, and that Attitude towards smartphone app and Perceived Usefulness shows significant effect on apps installation. In addition, the study found that Perceived Usefulness and Perceived Privacy both have significant positive relation with Attitude towards smartphone apps. Application: This research covers smartphone user’s privacy related issue when using the phone to run Vice over Internet Protocol (VoIP) applications, and provides several recommendations to protect users’ privacy.