Table of Contents
Vol 44, No 7 (2014)
Open Access
Subscription Access
Articles
| Factors Affecting Brand Trust: An Exploratory Investigation Among Indian Retail Consumers | ||
| Rajesh Panda, Biranchi Narayan Swar, Kaushik Mukerjee | ||
| DOI:10.17010/ijom/2014/v44/i7/80362 , Vol 44, No 7 (2014), Pagination: 7-17 | ||
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| Factors of Product Customization for the 1200cc Passenger Car Segment: An Empirical Study in Central India | ||
| Neeraj Kumar Jain, G. D. Thakar | ||
| DOI:10.17010/ijom/2014/v44/i7/80363 , Vol 44, No 7 (2014), Pagination: 18-29 | ||
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Abstract Views: 151 | PDF Views: 0 | |
| Used Durables and Online Buying: An Attitudinal Study of Indian Youth | ||
| Surjit Kumar Kar, Monalisa Bhoi | ||
| DOI:10.17010/ijom/2014/v44/i7/80364 , Vol 44, No 7 (2014), Pagination: 30-47 | ||
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Abstract Views: 154 | PDF Views: 0 | |
| A Study on the Impact of Infrastructure Elements on Aspiring Home Buyers in the National Capital Region | ||
| Rashi Mittal, Ananta Singh R. | ||
| DOI:10.17010/ijom/2014/v44/i7/80365 , Vol 44, No 7 (2014), Pagination: 48-59 | ||
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Abstract Views: 159 | PDF Views: 0 | |