IBMRD's Journal of Management & Research

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Youth can play a vital role in contributing towards sustainability. Challenges faced in the rural sector and constraints are identified in this study. The paper attempts to ascertain the relation between youth and rural sustainability. The major issue under investigation is to assess the contribution of youth towards rural growth and Prosperity. The researchers have done a Literature Review which is considered as a base for deriving the Variables for developing ISM Model. Interpretive Structural Modeling is an approach which drives the researchers to study various aspects and correlation between youth and rural sustainable development. The paper will reflect in understanding the various areas of youth contribution towards rural sustainable development in a hierarchical manner and highlighting the areas which needs immediate attention at every level. It is vital for the researchers to gain significant insights into relationship between youth and rural sustainable development.

Keywords

Interpretive Structural Modeling, Rural Sustainable Development, Youth.
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