Table of Contents
Vol 12, No 1 (2014)
Articles
FDI in Greenfield Investment vs M&A : its Impact on GD : a Comprehensive Analysis of Developed, BRICS & East Asian Economies | ||
Anjala Kalsie | ||
DOI:10.20968/rpm/2014/v12/i1/69644 , Vol 12, No 1 (2014), Pagination: 1-15 | ||
ABSTRACT | PDF | Abstract Views: 367 | PDF Views: 160 |
Impact of Corporate Announcements on Share Prices | ||
Inderpal Singh, Kanika Khera | ||
DOI:10.20968/rpm/2014/v12/i1/69791 , Vol 12, No 1 (2014), Pagination: 16-35 | ||
ABSTRACT | PDF | Abstract Views: 455 | PDF Views: 143 |
Asymptotic Limit of Consumption and Threshold Level of Income with Reference to Indore City | ||
Shubhangi Jore, R. C. Sharma | ||
DOI:10.20968/rpm/2014/v12/i1/69991 , Vol 12, No 1 (2014), Pagination: 36-51 | ||
ABSTRACT | PDF | Abstract Views: 557 | PDF Views: 156 |
Exploring Aspects of Brand Stretching : are Brand Extensions Success formulae | ||
Ritu Talwar | ||
DOI:10.20968/rpm/2014/v12/i1/70452 , Vol 12, No 1 (2014), Pagination: 52-58 | ||
ABSTRACT | PDF | Abstract Views: 521 | PDF Views: 160 |
A Study of Impact of Sales Promotions on Brand Switching and Stock Piling Behavior of Consumers for Electronics & Apparels Industry | ||
Prerna Garg, Amardeep Kaur | ||
DOI:10.20968/rpm/2014/v12/i1/70453 , Vol 12, No 1 (2014), Pagination: 59-66 | ||
ABSTRACT | PDF | Abstract Views: 658 | PDF Views: 178 |
Ambush Marketing : An Ensnare Approach | ||
Nitin Singh | ||
DOI:10.20968/rpm/2014/v12/i1/70454 , Vol 12, No 1 (2014), Pagination: 67-74 | ||
ABSTRACT | PDF | Abstract Views: 555 | PDF Views: 150 |
A Study on Consumer Perception and Behavior of E-Tailing in Chennai City | ||
S. Indirapriyadharshini, S. Suresh Kumar | ||
DOI:10.20968/rpm/2014/v12/i1/70455 , Vol 12, No 1 (2014), Pagination: 75-90 | ||
ABSTRACT | PDF | Abstract Views: 664 | PDF Views: 157 |
A Study on Relationship between Emotional Intelligence and Employee Performance in Indian IT Sector | ||
K. P. Muhammad Abdul Rasheed | ||
DOI:10.20968/rpm/2014/v12/i1/70456 , Vol 12, No 1 (2014), Pagination: 91-98 | ||
ABSTRACT | PDF | Abstract Views: 785 | PDF Views: 206 |
Does Age impact Need Priorities?-Maslowian Perspective in an Industrial Set-Up | ||
Sharda Gangwar, K. V. Padmaja, Sudeep Bhar | ||
DOI:10.20968/rpm/2014/v12/i1/70731 , Vol 12, No 1 (2014), Pagination: 99-108 | ||
ABSTRACT | PDF | Abstract Views: 405 | PDF Views: 137 |
Rural Preneurship : a Strategy for Stimulating Rural Development | ||
Sapna Mathur, Nitin Tripathi | ||
DOI:10.20968/rpm/2014/v12/i1/70732 , Vol 12, No 1 (2014), Pagination: 109-115 | ||
ABSTRACT | PDF | Abstract Views: 475 | PDF Views: 150 |