From the smallest business entity to the largest one, businesses and businessmen are continuously after improving their total income and wealth. If all strategic decisions of a firm are made using a suitable measurement technique which has an orientation on value creation, it would be more beneficial to all the stakeholders concerned. In this article, an attempt is made to summarize the various measurement techniques, and tie them up to the degree of sophistication required, depending on the size of the companies. This would enable all organizations from the tiny to the large to measure and then strategise.
Keywords
Shareholder Value Creation, Performance Measurement, EVA, Balanced Score Card.
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