Table of Contents
Vol 4, No 0 (2012)
Editorial
Perspectives
Basis of Leadership - Character or Conscience ? | ||
Francis Sequeira | ||
Vol 4, No 0 (2012), Pagination: 1-4 | ||
ABSTRACT | PDF | Abstract Views: 171 | PDF Views: 101 |
Will Soft Power Propel India to High Table | ||
Amogh Deo | ||
Vol 4, No 0 (2012), Pagination: 5-6 | ||
ABSTRACT | PDF | Abstract Views: 159 | PDF Views: 101 |
Case Study
‘Vijeta - The Victorious’ | ||
B. R. Londhe, Prajakta Kanegaonkar, Priyanka Tupe, Radhika Ingale, Trupti Bhosale | ||
Vol 4, No 0 (2012), Pagination: 7-8 | ||
ABSTRACT | PDF | Abstract Views: 180 | PDF Views: 100 |
Book Review
Emerging India:Economics, Politics and Reforms | ||
Bimal Jalan | ||
Vol 4, No 0 (2012), Pagination: 9-9 | ||
ABSTRACT | PDF | Abstract Views: 147 | PDF Views: 81 |
Research Papers
ECOVATION-Innovation for BOP Markets | ||
B. R. Londhe | ||
Vol 4, No 0 (2012), Pagination: 11-15 | ||
ABSTRACT | PDF | Abstract Views: 172 | PDF Views: 112 |
Entrepreneurship
Establishing Relationships that Strengthen the Business Incubator and Services Rendered to Businesses | ||
Pravin Kumar Bhoyar, Asha Nagendra | ||
Vol 4, No 0 (2012), Pagination: 17-19 | ||
ABSTRACT | PDF | Abstract Views: 163 | PDF Views: 100 |
Finance
Mobile Banking:An Asset to Banks | ||
Gauri Prabhu | ||
Vol 4, No 0 (2012), Pagination: 21-24 | ||
ABSTRACT | PDF | Abstract Views: 166 | PDF Views: 104 |
HRM
Gaining Customer Satisfaction through Frontline Employee Orientation:A Customer-Centric Approach | ||
Sapna Choraria, Shrabani Balaram Bhattacharjee | ||
Vol 4, No 0 (2012), Pagination: 26-34 | ||
ABSTRACT | PDF | Abstract Views: 174 | PDF Views: 118 |
The Leadership Traits Admired by the Young Generation | ||
Dharmesh K. Mishra | ||
Vol 4, No 0 (2012), Pagination: 35-44 | ||
ABSTRACT | PDF | Abstract Views: 179 | PDF Views: 149 |
Listening to Trainers:Implications for Banking Sector in Modern Times | ||
Athar Mahmood | ||
Vol 4, No 0 (2012), Pagination: 45-49 | ||
ABSTRACT | PDF | Abstract Views: 163 | PDF Views: 98 |
Marketing
Feasibility of Green Marketing in the Women Cosmetics Industry | ||
Surya Rashmi Rawat | ||
Vol 4, No 0 (2012), Pagination: 51-56 | ||
ABSTRACT | PDF | Abstract Views: 174 | PDF Views: 142 |
Measuring Customer Relationship Management and Service Quality in the A-Class Hotels in Jammu | ||
Bindya Kohli, Suvidha Khanna | ||
Vol 4, No 0 (2012), Pagination: 57-67 | ||
ABSTRACT | PDF | Abstract Views: 162 | PDF Views: 238 |
Empirical Study on Influence of Store Brand Personality on Consumer Choice of Store across Organized Retail Formats in Pune | ||
Komal Chopra | ||
Vol 4, No 0 (2012), Pagination: 68-73 | ||
ABSTRACT | PDF | Abstract Views: 159 | PDF Views: 94 |
Sensory Marketing in Retail: Why Not All Five? | ||
Mukta Srivastava, Gunjan Singh | ||
Vol 4, No 0 (2012), Pagination: 74-78 | ||
ABSTRACT | PDF | Abstract Views: 158 | PDF Views: 102 |
Student Managers' Papers
Analysis and Optimization of Automobiles Using TOPSIS Method (A Case Study) | ||
R. H. Sasi Kumar, R. Vinoth Kumar, R. Vivek, S. Zameem Ahmed | ||
Vol 4, No 0 (2012), Pagination: 80-83 | ||
ABSTRACT | PDF | Abstract Views: 182 | PDF Views: 114 |
Title:2020-India at the Fulcrum of Digital Age | ||
Gaurav Shrivastav | ||
Vol 4, No 0 (2012), Pagination: 84-96 | ||
ABSTRACT | PDF | Abstract Views: 141 | PDF Views: 103 |