Vol 2, No 2 (2008)

Table of Contents

Vol 2, No 2 (2008)

Invited Article

Glimpses of Indian Heritage and Culture
N. S. Ramaswamy
 Vol 2, No 2 (2008), Pagination: 5-16
ABSTRACT |  PDF Abstract Views: 147  |  PDF Views: 79

Research Articles

Dynamics of Knowledge Development in a Competitive Economy – Exploring the Role of Ideas
N. Naganna, R. Savitha Rani
 Vol 2, No 2 (2008), Pagination: 17-38
ABSTRACT |  PDF Abstract Views: 170  |  PDF Views: 84
Current Trends in Language Usage in International Business in India – A Conceptual Study Based on Selected Multinational Corporations in Bangalore
Cynthia Menezes Prabhu
 Vol 2, No 2 (2008), Pagination: 39-46
ABSTRACT |  PDF Abstract Views: 168  |  PDF Views: 78
Product Design as a Critical Success Factor in TQM Organizations
Lakshmi Jagannathan
 Vol 2, No 2 (2008), Pagination: 47-53
ABSTRACT |  PDF Abstract Views: 158  |  PDF Views: 76
A Study on The Effectiveness of Search Engines in E-Marketing
J. G. Sheshasaayee, Anitha Ramachander, K. G. Raja
 Vol 2, No 2 (2008), Pagination: 54-60
ABSTRACT |  PDF Abstract Views: 241  |  PDF Views: 90

Book Review

Fooled by Randomness - The Hidden Role of Chance in Life and in Markets
Jacob Thomas, Lalith Achoth
 Vol 2, No 2 (2008), Pagination: 61-62
ABSTRACT |  PDF Abstract Views: 152  |  PDF Views: 76
The Pygmalion Manager
Aisha M. Sheriff
 Vol 2, No 2 (2008), Pagination: 63-64
ABSTRACT |  PDF Abstract Views: 155  |  PDF Views: 76