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Constraints in Use of ICT among Women Farmers in Farming Practices with Special Reference to E-Commerce in Agriculture


Affiliations
1 NCW Project Research Centre of Management Studies, Bharathidasan University College, Perambalur, India
2 Research Centre of Management Studies, Bharathidasan University College, Perambalur, India
 

Nowadays, ICT performs a leading role in any kind of business for marketing. While radio, television and print media were primarily used to perform thesetasks earlier, with the advent of the new ICTs, these have now been considered as traditionalICTs.The new ICTs are commonly referred to evolving applications that relyon the Internet, telecommunication networks, mobile phones, personal computers and databases.These new ICTs have the potential of getting vast amounts of information to rural population ina more timely, comprehensive, cost effective and interactive manner. The study mainly focused as how the rural women farmers use ICT for their farming practices and agribusiness. Based on the findings, researcher concluded from the study, the women farmers perceived from their experience, the infrastructure is a main constraint to use the ICT for e-commerce in agricultural business. Some important implications for future research are also derived from the study.

Keywords

ICT, Constrain, E-Commerce.
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  • Chandra Shekara, P.Private Extension: Indian Way, Private Extension: Indian Experiences,Hyderabad : National Institute of Agricultural Extension Management, 2001.
  • Goldman Sachs(2000). Technology: InternetCommerce, United States, 2000.Hyderabad : National Institute of Agricultural Extension Management, 2001.
  • Richardson, N. (2000).In National Telephone cooperative association (NTCA) 2000, Initial lessons learned about private sector participation in telecentre development, guide for policy makers in developing appropriate regulatory frameworks.
  • United Nations Development Program, Evaluation Office 2001."Information communications technology for development". Essentials: Syntheses of Lessons Learned No. 5 (2001). www.undp.org/ eo/documents/essentials_5.PDF (accessed 28 February 2006).

Abstract Views: 522

PDF Views: 188




  • Constraints in Use of ICT among Women Farmers in Farming Practices with Special Reference to E-Commerce in Agriculture

Abstract Views: 522  |  PDF Views: 188

Authors

R. Kalpana
NCW Project Research Centre of Management Studies, Bharathidasan University College, Perambalur, India
N. S. Shibu
Research Centre of Management Studies, Bharathidasan University College, Perambalur, India

Abstract


Nowadays, ICT performs a leading role in any kind of business for marketing. While radio, television and print media were primarily used to perform thesetasks earlier, with the advent of the new ICTs, these have now been considered as traditionalICTs.The new ICTs are commonly referred to evolving applications that relyon the Internet, telecommunication networks, mobile phones, personal computers and databases.These new ICTs have the potential of getting vast amounts of information to rural population ina more timely, comprehensive, cost effective and interactive manner. The study mainly focused as how the rural women farmers use ICT for their farming practices and agribusiness. Based on the findings, researcher concluded from the study, the women farmers perceived from their experience, the infrastructure is a main constraint to use the ICT for e-commerce in agricultural business. Some important implications for future research are also derived from the study.

Keywords


ICT, Constrain, E-Commerce.

References





DOI: https://doi.org/10.23874/amber%2F2016%2Fv7%2Fi2%2F121782