Refine your search
Collections
Co-Authors
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z All
Singh, Anjana
- Invasive Alien Plant Species of Varanasi District, their Source Region and Use Potential
Abstract Views :229 |
PDF Views:0
Authors
Source
Indian Forester, Vol 139, No 9 (2013), Pagination: 826-832Abstract
Three years of extensive exploration study for invasive alien species in Varansi district has been summarized in this article. 120 important alien species are recorded with their legitimate botanical names, families, origin, habit, habitat and uses. Some important plants are Ageratum conyzoides L., A. houstonianum Mill., Alternanthera pungens Kunth., Argemone mexicana L., Chenopodium album L., Croton bonplandianum Baill., Eichornia crassipes solms, Lantana camara L., Parthenium hysterophorus L., Calotropis gigantea (L.) R. Br., Cassia occidentalis L., Cryptostegia grandiflora R.Br. etc.Keywords
Invasive Alien Species, India, Uttar Pradesh, Varanasi
- Hotel Revenue Management:Impact of Familiarity and Information on Customers Perceptions of Fairness
Abstract Views :209 |
PDF Views:1
Authors
Affiliations
1 IGNOU, New Delhi, IN
1 IGNOU, New Delhi, IN
Source
International Journal of Hospitality and Tourism Systems, Vol 10, No 1 (2017), Pagination: 34-44Abstract
Hotels theoretically can charge as many different rates or prices as they want, but if customers view the hotels rate policies as unfair, they are unlikely to patronize the hotel in future as perception of price fairness play an important role in customer satisfaction and their behavior. Considering the importance of perceived fairness, it becomes essential to understand the major factors influencing customers fairness perception of RM pricing. The purpose of this study is to determine customer perceptions of fairness concerning pricing policies charged by the hotel industry and to examine how familiarity and Information approach in pricing policies affect customer perceptions of fairness. The study was conducted in a Hospitality context (e.g. Booking and staying in five star hotel) in order to examine the effect of Familiarity and Information on customer perceptions of price fairness. A quantitative approach was used to measure respondents level of knowledge and impact of information and the current study conducted a survey with scenario based situations. The research also used Qualitative primary research through structured open ended interviews to discuss in detail related to differential pricing strategies. The interviews were conducted with Revenue Managers/General Managers from a spectrum of hotels in India. The research indicates that the high levels of transparency and information will accept rules of variable pricing, and the benefits and problems associated with the practice. This research will inform management the strategies that seek ever-finer price discrimination through the use of customer databases and individually targeted price offers. Some customer segments may be amenable to variable pricing and will happily play along with the companys rules. Other groups may not understand such rules, and in these circumstances may distrust a company that practices variable pricing.Keywords
Variable Pricing, Differential Pricing, Familiarity, Price, Non-Price Information, Revenue Management.References
- Adams, J. S. (1963). Toward an understanding of inequality. Journal of Abnormal and Social Psychology, 67(3), 422-36.
- Adams, J. S. (1965). Inequity in social exchange. In: Berkowitz, L. (Ed.), Advances in Experimental Social Psychology. Academic Press, New York, pp. 267-299.
- Aviv, Y., & Pazgal, A. (2005). Optimal pricing of seasonal products in the presence of forward-looking consumers. (online) Cited on 25/11/16. Retrieved from https://pdfs.semanticscholar.org/f436/b9b10cfb37c44cf619159e-f13470e239bd2c.pdf
- Beldona, S., & Namasivayam, K. (2006). Gender and demand-based pricing: differences in perceived (un)fairness and repatronage intentions. Journal of Hospitality and Leisure Marketing, 14(4), 89-107.
- Beldona, S., & Kwansa, F. (2008). The impact of cultural orientation on perceived fairness over demand-based pricing. International Journal of Hospitality Management, 27(4), 594-603.
- Bei, L. T., & Chiao, Y. (2001). The determinants of customer loyalty: an analysis of intangible factors in three service industries. International Journal of Commerce and Management, 16(3/4), 162-177.
- Bies, R. J., & Moag, J. S., (1986). Interactional justice: Communication criteria of fairness. In: Lewicki, R.J., Sheppard, B.H., Bazerman, M.H. (Eds.), Research on Negotiation in Organizations. JAI Press, Greenwich, CT, pp. 43-55.
- Bitran, G., & Caldentey, R. (2003). An overview of pricing models for revenue management. Manufacturing & ServiceOperations Management, 5(3), 203-229.
- Blodgett, J. G., Hill, D. J., & Tax, S. S. (1997). The effects of distributive, procedural, and interactional justice on post-complaint behavior. Journal of Retailing, 73(2), 185-210.
- Bolton, L. E., & Alba, J. W. (2006). Price fairness: Good and service differences and the role of vendor costs. Journal of Consumer Research, 33(2), 258-265.
- Bolton, L. E., Warlop, L., & Alba, J.W. (2003). Consumer perception of price (un)fairness. Journal of Consumer Research, 29(4), 474-491.
- Bougie, R., Pieters, R., & Zeelenberg, M. (2003). Angry customers don’t come back, they get back: The experience and behavioral implications of anger and dissatisfaction in services. Journal of the Academy of Marketing Science, 31(4), 377-393.
- Campbell, M. C. (1999). Perception of price unfairness: Antecedents and consequences. Journal of Marketing Research, 36(2), 187-199.
- Carroll, J. D. (1986). Focusondiscounting hotel rack rates. Cornell Hotel and Restaurant Administration Quarterly, 27(2), 13.
- Choi, S., & Mattila, A. S. (2004). Hotel revenue management and its impact on customers’ perceptions of fairness. Journal of Revenue and Pricing Management, 2(4), 303-314.
- Choi, S., & Mattila, A. S. (2005). Impact of information on customer fairness perceptions of hotel revenue management. Cornell Hotel and Restaurant Administration Quarterly, 46(4), 444-451.
- Choi, S., & Mattila, A. S. (2006). The role of disclosure in variable hotel pricing. Cornell Hotel and Restaurant Administration Quarterly, 47(1), 27-35.
- Collie, T., Bradley, G., & Sparks, B. A. (2002). Fair process revisited: differential effects of interactional and procedural justice in the presence of social comparison information. Journal of Experimental Social Psychology, 38(6), 544-555.
- Cross, R. G. (1997). Revenue management: Hard-core tactics for market domination. Broadway Books, New York.
- Drozdenko, R., & Jensen, M. (2005). Risk and maximum acceptable discount levels. The Journal of Product and Brand Management, 14(4/5), 264-271.
- Enz, C. A. (2003). Hotel pricing in a networked world. Cornell Hotel and Restaurant Administration Quarterly, 44(1), 4-5.
- Enz, C. A., Canina, L., & Lomanno, M. (2009). Competitive pricing decisions in uncertain times. Cornell Hospitality Quarterly, 50(3), 325-341.
- Han, S., Gupta, S., & Lehmann, D. R. (2001). Consumer price sensitivity and price thresholds. Journal of Retailing 77(4), 435-456.
- Heo, C. Y., & Lee, S. (2011). Influences of consumer characteristics on fairness perceptions of revenue management pricing in the hotel industry. International Journal of Hospitality Management, 30(2), 243-251.
- Hwang, J., & Wen, L. (2009). The effect of perceived fairness toward hotel overbooking and compensation practiceson customer loyalty. International Journal of Contemporary Hospitality Management, 21(6), 659-675.
- Kahneman, D., Knetsch, J. L., & Thaler, R. (1986). Fairness as a constraint on profit seeking: Entitlements in the market. The American Economic Review, 76(4), 728-741.
- Kimes, S. E., (1989). The basics of yield management. Cornell Hotel and Restaurant Administration Quarterly, 30(3), 14-19.
- Kimes, S. E., (1994). Perceived fairness of yield management. Cornell Hotel and Restaurant Administration Quarterly, 35(1), 22-29.
- Kimes, S. E., (2002). Perceived fairness of yield management. Cornell Hotel and Restaurant Administration Quarterly, 43(1), 22-30.
- Kimes, S. E., & Wirtz, J. (2002). Perceived fairness of demand-based pricing for restaurants. Cornell Hotel and Restaurant Administration Quarterly, 43(1), 31-37.
- Kimes, S. E., & Wirtz, J. (2003a). Perceived fairness of revenue management in the US golf industry. Journal of Revenue and Pricing Management, 1(4), 332-344.
- Kimes, S. E., & Wirtz, J. (2003b). Has revenue management become acceptable? Findings from an international study on the perceived fairness of rate fences. Journal of Service Research, 6(2), 125-135.
- Kimes, S. (2010a) The Future of Revenue Management, Cornell Hospitality report, 10(14) 4-15
- Kimes, S. (2010b). Strategic pricing through revenue management. In C. Enz (ed.), The cornell School of Hotel Administration handbook of applied hospitality strategy (pp.502-513)
- Koide, T., & Ishii, H. (2005). The hotel yield management with two types of room prices, overbooking and cancellations. International Journal of Production Economics, 93-94, 417-428.
- Maxwell, S. (1995). What makes a price increase seem ‘fair’?” Pricing Strategy & practice, 3(4), 21-27.
- Noone, B. M., Kimes, S. E., & Renaghan, L. M. (2003). Integrating customer relationship management and revenue management: A hotel perspective. Journal of Revenue and Pricing Management, 2(1), 7-21.
- Seiders, K., & Berry, L. L. (1998). Service fairness: What it is and why it matters. The Academy of Management Executive, 12(2), 8-20.
- Sinha, I., & Batra, R. (1999). The effect of consumer price consciousness on private label purchase. International Journal of Research in Marketing, 16(3), 237-251.
- Smith, R. A. (2009). Pricing power evaporates. Cornell Hospitality Quarterly, 50(3), 286-288.
- Wirtz, J., & Kimes, S. E. (2007). The moderating role of familiarity in fairness perceptions of revenue management pricing. Journal of Service Research, 9(3), 229-240.