Table of Contents
Vol 5, No 1 (2015)
Research Papers
An Analysis of Level of Satisfaction of MSMEs towards the Marketing Assistance Programmes of Government | ||
V. Karthihai Selvi, J. Vimal Priyan | ||
Vol 5, No 1 (2015), Pagination: 1-11 | ||
ABSTRACT | PDF | Abstract Views: 195 | PDF Views: 99 |
An Empirical Study of Calendar Anomalies: Indian Stock Market Evidence | ||
Bindiya Kunal Soni, Jigna Chandrakant Trivedi | ||
Vol 5, No 1 (2015), Pagination: 12-18 | ||
ABSTRACT | PDF | Abstract Views: 232 | PDF Views: 172 |
In the Effect of CSR on Internal Employee Motivation | ||
Abhishek Chaudhary, Mujhaid Ahmad, Soubhagya Nayak, Swati Shalini Kujur, Vikash Bhagat, Priti Vandana, Purba Halady Rao | ||
Vol 5, No 1 (2015), Pagination: 19-30 | ||
ABSTRACT | PDF | Abstract Views: 406 | PDF Views: 254 |
Testing Random Walk Hypothesis in Indian Stock Market - A Study of Selected Stocks Listed on BSE | ||
R. Nalini | ||
Vol 5, No 1 (2015), Pagination: 31-38 | ||
ABSTRACT | PDF | Abstract Views: 261 | PDF Views: 401 |
Women Entrepreneurship as an Economic Force in Rural Development in Nigeria: Challenges and Prospects | ||
Carl Osunde | ||
Vol 5, No 1 (2015), Pagination: 39-44 | ||
ABSTRACT | PDF | Abstract Views: 238 | PDF Views: 162 |
A Research Paper on Size and Growth Opportunity as Determinants of Leverage: Evidence from Indian Textile Industry | ||
Prachi Pargaonkar, P. D. Nare | ||
Vol 5, No 1 (2015), Pagination: 45-52 | ||
ABSTRACT | PDF | Abstract Views: 358 | PDF Views: 186 |
Moderating Factors in Growth of Processed Fruits and Vegetables: An Empirical Study | ||
Pushkar Phadtare | ||
Vol 5, No 1 (2015), Pagination: 53-63 | ||
ABSTRACT | PDF | Abstract Views: 212 | PDF Views: 128 |
A Study on Managerial Effectiveness among Different Categories of Business Organizations | ||
S. A. Vivek, M. M. Sulphey | ||
Vol 5, No 1 (2015), Pagination: 64-71 | ||
ABSTRACT | PDF | Abstract Views: 268 | PDF Views: 151 |
Store Patronage and Store Choice Decision of Shoppers | ||
T. Thiruvenkadam, N. Panchanatham | ||
Vol 5, No 1 (2015), Pagination: 72-78 | ||
ABSTRACT | PDF | Abstract Views: 205 | PDF Views: 200 |
Health Indicators for FMCG Distributors: A Quantitative Framework for Evaluation | ||
Dev Narayan Sarkar, Anindya Dutta | ||
Vol 5, No 1 (2015), Pagination: 79-86 | ||
ABSTRACT | PDF | Abstract Views: 337 | PDF Views: 235 |
When Consumer Demographics Play a Vital Role: Brand Relationship Approach | ||
Umesh Ramchandra Raut, Prafulla Arjun Pawar | ||
Vol 5, No 1 (2015), Pagination: 87-98 | ||
ABSTRACT | PDF | Abstract Views: 256 | PDF Views: 115 |
Case Study
Tug-of-War at Maruti Suzuki India Limited | ||
Pratima Daipuria, Deepti Kakar, Sugandha Sharma | ||
Vol 5, No 1 (2015), Pagination: 99-106 | ||
ABSTRACT | PDF | Abstract Views: 203 | PDF Views: 140 |
Book Review
"Sustainable Logistics and Supply Chain Management" | ||
Adwait S. Oak | ||
Vol 5, No 1 (2015), Pagination: 107-108 | ||
ABSTRACT | PDF | Abstract Views: 229 | PDF Views: 124 |
Bibliography
Key References on Quality of Work Life | ||
Barkha Gupta, Anukool Manish Hyde Hyde | ||
Vol 5, No 1 (2015), Pagination: 109-118 | ||
ABSTRACT | PDF | Abstract Views: 248 | PDF Views: 606 |
Key References on Non Performing Assets of Indian Banks | ||
Vidula Adkar | ||
Vol 5, No 1 (2015), Pagination: 119-123 | ||
ABSTRACT | PDF | Abstract Views: 216 | PDF Views: 601 |