AMBER – ABBS Management Business and Entrepreneurship Review

AMBER – ABBS Management Business and Entrepreneurship Review

Publisher: Acharya Bangalore B School (ABBS)
Editor: Dr. H R Venkatesha
Online ISSN: , Print ISSN: 0976-3341
Frequency: Biannual

Description:

‘AMBER’ is a bi-annual, peer reviewed and theme based journal. The key objective of the journal is to create and disseminate knowledge. The journal provides researchers from academic, social and corporate sectors a medium for publishing their original cutting edge research papers.The journal is published by Acharya Bangalore B-School, which is a paragon among the leaders in Management education. The institution is accredited with ‘A’ grade by NAAC. The Management program of ABBS is accredited by IACBE (USA) and NBA.

Table of Contents

Vol 9, No 1 (2018)

Editorial

Editorial
H. R. Venkatesha
 Vol 9, No 1 (2018), Pagination: 
ABSTRACT |  PDF Abstract Views: 4  |  PDF Views: 0

Entrepreneurship and Startups

Entrepreneurial Characteristics of Women Entrepreneurs in Micro Enterprises
Uma Balakumar, P. Triveni
DOI: 10.23874/amber/2018/v9/i1/176050 ,  Vol 9, No 1 (2018), Pagination: 5-13
ABSTRACT |  PDF Abstract Views: 18  |  PDF Views: 0
A Study on the Growth of Entrepreneurship in India, with respect to the Growth in Foreign Investment, Economic Growth and Financial Development
Syed Kazim
DOI: 10.23874/amber/2018/v9/i1/176053 ,  Vol 9, No 1 (2018), Pagination: 14-19
ABSTRACT |  PDF Abstract Views: 20  |  PDF Views: 0
Government Aid for Start-Ups
K. Dhanalakshmi
DOI: 10.23874/amber/2018/v9/i1/176056 ,  Vol 9, No 1 (2018), Pagination: 20-27
ABSTRACT |  PDF Abstract Views: 22  |  PDF Views: 0
The Performance of Entrepreneurial Ventures with Special Reference to Madurai City
M. Karthikeyan, K. Vidhya, K. Vijayalakshmi
DOI: 10.23874/amber/2018/v9/i1/176057 ,  Vol 9, No 1 (2018), Pagination: 28-34
ABSTRACT |  PDF Abstract Views: 17  |  PDF Views: 0
Strategic Cost Management for Sustained Growth-A Study of SME's in India Dr.
B. S. Patil, Chidambara Ganapaiah
DOI: 10.23874/amber/2018/v9/i1/176058 ,  Vol 9, No 1 (2018), Pagination: 35-42
ABSTRACT |  PDF Abstract Views: 20  |  PDF Views: 1
Social Entrepreneurship: A Tool for Sustaining in the Competitive Environment
M. L. Shailaja, R. Pankajakshi
DOI: 10.23874/amber/2018/v9/i1/176059 ,  Vol 9, No 1 (2018), Pagination: 43-49
ABSTRACT |  PDF Abstract Views: 17  |  PDF Views: 0
Impact of Social Media Marketing in Small and Medium Business
Reena Shyam
DOI: 10.23874/amber/2018/v9/i1/176060 ,  Vol 9, No 1 (2018), Pagination: 50-54
ABSTRACT |  PDF Abstract Views: 20  |  PDF Views: 1

Case Study

Batter Solutions To Better Breakfasts
M. Vishwanathan
DOI: 10.23874/amber/2018/v9/i1/176062 ,  Vol 9, No 1 (2018), Pagination: 55-59
ABSTRACT |  PDF Abstract Views: 19  |  PDF Views: 0

Book Review

TRACTION by Gabriel Weinberg
Ravi Aditya
DOI: 10.23874/amber/2018/v9/i1/176063 ,  Vol 9, No 1 (2018), Pagination: 60-61
ABSTRACT |  PDF Abstract Views: 21  |  PDF Views: 0