Journal of Entrepreneurship & Management

Rajat Deb ¹, Anich Uddin ²

Affiliations
1 Department of Commerce, Tripura Central University, West Tripura, IN
2 Department of Commerce, Tripura Central University, Suryamaninagar, West Tripura, Tripura, IN

Abstract

The objectives of the study are to assess the different motivating factors for marigold cultivation and to report the problems the respondents are exposed to. A schedule comprising 50 questions with personal interview is used to collect data from a sample size of 130 respondents chosen using different non-probability sampling techniques. Different statistical tests like Factor analysis, Maan-Whitney U test, and Chi-square test have been performed to assess support for the hypotheses. The findings document that to improve the financial status, to become self-employed, good profit margin, and availability of inputs are the prime motivating factors for cultivation. Further, paucity of capital, frequent change in weather, insufficient government support, and shortage of skilled labourers are the constraints for cultivation. The sample size is considerably low as well as sample has been selected using different non-probability sampling techniques which themselves are not flawless. The results obtained from the study have practical implications not only for existing entrepreneurs, but also for potential entrepreneurs about the motivational forces and the problems they could encounter if they commence the cultivation, and accordingly can formulate their strategies for sustainability.

Keywords

Marigold, Survey, Factor Analysis, Chisquare Test, Maan-Whitney U Test.

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Rajat Deb ¹

Affiliations
1 Department of Commerce, Tripura Central University, West Tripura, IN

Abstract

The study examines the perception of the respondents while doing business in Tripura. It obtained primary data from 200 respondents consisting of 180 men and 20 women from the selected twenty areas of Tripura using quota and convenient sampling technique through schedule and personal interviews. Different statistical tests like Mann-Whitney U test, Pearson's Chi-square test, factor analysis like Principal Component Analysis, were performed to assess support for the hypotheses. The reliability of the questions and sample adequacy test was also carried out. The results of the data analysis reveal that most of the respondents believe that in Tripura to commence business, to procure funds, to take necessary permissions, to operate, and to liquidate a business is a delayed process. The findings indicate that paying bribes, lobbying and unethical practice is common in business world. The participants in the study perceive that different rules and regulations should be rationalised, e-governance and infrastructure should be improved and besides the local administration need to protect the assets of the entrepreneurs.

Keywords

Entrepreneurs, Business Environment, Factor Analysis, Descriptive Statistics, Pearson’s Chi-Square Test.

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Rajat Deb ¹, Nandita Rudra Paul ¹

Affiliations
1 Dept. of Commerce, Tripura Central University, West Tripura, IN

Abstract

The present study has attempted to assess the aftermath of demonetisation in beauty parlour business. Adopting cross-sectional study design through survey it has gathered data from randomly chosen 82 sample ladies beauty parlour owners from Tripura. Based on literature, it has formed two research hypotheses with a conceptual model to assess the impacts of demonetisation. The inferential statistics have indicated different push and pull factors along with business expertise have motivated to commence the business; demonetisation has created cash crunch which, in turn, has compelled them to switch over to digital payment system. The study has pointed out limitations, research significance, and future research directions.

Keywords

Demonetisation, Survey, Cash Crunch, Digital Payment.

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