International Journal of Education and Management Studies

Jitender Kumar ¹, Parveen Kumar ¹, Surender Kumar ², R. S. Hooda ³

Affiliations
1 Singhania University, Rajasthan, IN
2 KAIM College, Charkhi Dadri, Haryana, IN
3 CRM Jat College, Hisar, Haryana, IN

Abstract

This paper is dedicated to the new and innovative technologies that are being used in the field of Marketing. The role of the Internet in marketing research and its implications on the business decision-making processes. Although companies conduct a variety of research methods in an offline environment, the paper aims to stress the importance of Web opportunities in conducting the Web segmentation and collecting customer data. Due to the existence of different perceptions concerning the role of the Internet, this paper tries to emphasize its effort of an interactive channel that serves the function of not only an informational nature, but as a powerful research tool as well. Several data collection and analysis methods/techniques are discussed that would help companies to take advantage of a Web as a significant corporate resource.

Keywords

Internet Technology, Marketing Research

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Surender Kumar ¹

Affiliations
1 Department of Commerce, Govt. PG College for Women, Bhodia Khera, Fatehabad, IN

Abstract

Investment is a commitment of funds in real assets or financial assets. Investment involves risk and gain. In the present dynamic global environment, exploring investment avenues are of great relevance. Investment skills developed over a period of time are considerably influenced by experience and spadework carried out to arrive at conclusions. The success of an investment activity depends on the knowledge and ability of investors to invest, the right amount, in the right type of investment, at the right time.

Keywords

Mutual Funds, Growth Schemes.

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Surender Kumar ¹

Affiliations
1 School of Studies in Library & Information Science, Vikram University, Ujjain, Madhya Pradesh, IN

Abstract

The study was conducted in eight universities of North-India zone on "evaluation of web page of library and information science departments with brilliant objectives. The primary data was collected from various web page of the university. Analysis revealed that fifty percent of the universities are provide information about departmental history on the websites and IT facilities. 100 percent universities provide information about the faculty members' name designation and qualifications followed by 75 percent universities providing information about Email IDs and phone numbers of the faculty members. Overwhelming majority of the universities provided the syllabus of BLISc followed by 62.5 percent MLISc and 33.3 percent course on the website, followed by 85.7 percent and 33.3 percent M. Phil.

Keywords

Website, Web Page, Internet, Data, Homepage, URL of Departmental Webpage etc.

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