Sadiah Zafar ¹, Muhammad Atif ², Muhammad Adnan Hashmi ², Tabbasum Naz ²

Affiliations
1 Department of Computer Science, Lahore College for Women University, Lahore – 54000, PK
2 Department of Computer Science and Information Technology, The University of Lahore–54000, PK

Abstract

Objectives: To find out what aspects of culture affect the work productivity of individuals in a diverse, global organization with multi- ethnicity. The main objective of this research is to uncover all the facets of a culture that affects the work productivity of employees in multi-national ICT organizations.Methodology: In order to conduct a comprehensive review of research and work done on cultural diversity, a systematic study was conducted. It followed studying literature, work done on culture, its dimensions (parameters) that impact or interferes with work performance in global ICT organizations and segregating technical and nontechnical factors shaping the work culture within such organizations. Findings: ICT organizations cannot work without incorporating a culturally diverse work force. Findings indicate that global firms that have HR well equipped with cultural intelligence are able to bring forth more profits for the company. ICT firms that have leadership that is able to tackle the various cultural inhibitions of workers, create a more productive work environment 10. The study also highlighted an important research finding: no successful practical solution or effective research has been conducted on non-technical aspects of cultural diversity that has a massive impact on work performance of employeesthe religion and social limitations of the individual employee. These factors affect mind plus heart, which directly governs how well he/she will perform.Application/Improvements: This study will benefit multi-national ICT companies to best utilize their human resource by motivating them to uncover the significance of cultural aspects either they are on the basis of religion and/or social factors.

Keywords

Cultural Diversity, Cultural Intelligence, Global Software Development, Project Management.

Full Text