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Arora, Swaranjeet
- Gender & Education Determinants of Individualism–Collectivism: A Study of Future Managers
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Affiliations
1 Prestige Institute of Management and Research, Indore, IN
1 Prestige Institute of Management and Research, Indore, IN
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Indian Journal of Industrial Relations: Economics & Social Dev., Vol 47, No 2 (2011), Pagination: 321-328Abstract
This paper aims to explore current positions in the individualism- collectivism dimension of male and female students in undergraduate and postgraduate courses. The study was based on primary data and the respondents were selected from undergraduate and post graduate students perusing management courses. The findings of the study ran counter to those of previous studies concerning individualism- collectivism in that the female students in undergraduate and postgraduate courses had high collectivist behaviour while their male counterparts showed low collectivist behaviour. This reflects that group behaviour in females is effective and if channelized properly, this inherent trait of group conformity can help female managers to effectively handle the teams along with sound peer relationship.
References
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- Impact of TV and Print Advertising on Buying Behavior: Comparative Study
Abstract Views :401 |
PDF Views:117
Authors
Affiliations
1 Prestige Institute o f Management and Research, Indore, IN
2 Prestige Institute of Management, Dewas, IN
1 Prestige Institute o f Management and Research, Indore, IN
2 Prestige Institute of Management, Dewas, IN
Source
Review of Professional Management- A Journal of New Delhi Institute of Management, Vol 8, No 1 (2010), Pagination: 75-82Abstract
Globalization has resulted in increased competition due to entry of various global and local players in Indian market. The increasing level of competition and technology advancements has compelled companies to reconsider their marketing strategies. The recent advancement in marketing communication has significantly influenced the advertisement world. The impact of advertising can be observed on determinants like Individual characteristics, social and cultural influences, situational variables etc. This paper experimentally examined the impact of TV and Print media advertising on buying behavior o f customers in varied age groups and marital status. A schedule was prepared in order to investigate influencing factors involved in the buying decision o f the customers. The study revealed that advertisements significantly affect varied age groups, people in different marital status thereby showing considerable impact on their buying behavior. This study can be helpful to advertisers, agencies and advertising researchers in order to achieve advertising effectiveness.Full Text
- A Study on Customer Preferences in Home Loans Market
Abstract Views :524 |
PDF Views:126
Authors
Affiliations
1 Prestige Institute of Management and Research, Indore, Indore (M.P.), IN
2 Bennett Pharmaceuticals Ltd., Baroda, 503, Vishnupuri Ext., Indore (M.P.) Pin- 452001, IN
1 Prestige Institute of Management and Research, Indore, Indore (M.P.), IN
2 Bennett Pharmaceuticals Ltd., Baroda, 503, Vishnupuri Ext., Indore (M.P.) Pin- 452001, IN
Source
Review of Professional Management- A Journal of New Delhi Institute of Management, Vol 10, No 1 (2012), Pagination: 33-39Abstract
Banks in their effort to satisfy the client's needs, successfully focus on mortgage products. With the development of increasingly complex mortgage instruments, it has become important to consider the process by which the consumer chooses among these instruments. The real estate literature does not address how the customer of mortgage instruments make trade-offs among the different instruments. An attempt has been made to analyze the behavior of customers who have taken home loans on the basis of viewpoints of bankers who have been involved in granting the loans. Results of this survey point out that the Price of the service offered has been the major competitive advantage in the market of home loan as it is the major choice criterion for customers besides Customer Relationship Management, Customized Product Features, Marketing Strategies, Tax Benefit, Age-Tenure Relationship and all these factors that together contribute to the formation of competitive advantage for a Bank.Keywords
Home Loan Market, Customer Preference, Financial Services, Bank Marketing Strategies.Full Text
- Exploring Customer Preference for Mutual Funds
Abstract Views :350 |
PDF Views:145
Authors
Affiliations
1 Prestige Institute of Management and Research, Indore, IN
2 Bennett Pharmaceuticals Ltd. Baroda, IN
3 Prestige Institute of Management, Dewas, IN
1 Prestige Institute of Management and Research, Indore, IN
2 Bennett Pharmaceuticals Ltd. Baroda, IN
3 Prestige Institute of Management, Dewas, IN
Source
Review of Professional Management- A Journal of New Delhi Institute of Management, Vol 7, No 1 (2009), Pagination: 59-64Abstract
With the impending liberalization of the financial market, India has emerged as a major investment destination, both in terms of size and choice, in the mutual fund industry. The Indian Financial sector has witnessed entry of various global players, who are trying to attract the Indian consumers with well-designed products and benefits. This paper surveys the relative importance of factors considered important in the selection of mutual funds by investors in Indian financial market. Using the technique of Factor Analysis this study identifies five factors which describes the consumer preferences and revealed that Past performance. Core product features; Expense ratio, Risk-Return tradeoff and Liquidity are the important factors while evaluating a mutual fund scheme. The result of this survey points out that a discrete product design along with features expected by investors will make the mutual fund schemes more attractive.Full Text
- Key References on Risk Management System in Banks
Abstract Views :152 |
PDF Views:99
Authors
Affiliations
1 Prestige Institute of Management and Research, Indore
1 Prestige Institute of Management and Research, Indore
Source
Vishwakarma Business Review, Vol 5, No 2 (2015), Pagination: 81-87Abstract
Abdelghany, K. (2005). Disclosure of Market Risk or Accounting Measures of Risk: An Empirical Study. Managerial Auditing Journal, 20 (8), 867-875.Full Text
- Influence of Gender on Entrepreneurial Intentions among Business Management Students
Abstract Views :190 |
PDF Views:0
Authors
Affiliations
1 Prestige Institute of Management and Research, Indore (M.P.), IN
1 Prestige Institute of Management and Research, Indore (M.P.), IN
Source
Indian Journal of Industrial Relations: Economics & Social Dev., Vol 54, No 3 (2019), Pagination: 482-496Abstract
Young generation is considered as an important resource as future entrepreneurs by bringing innovations directly or indirectly to productivity. Hence, entrepreneurial intentions among students are of great concern. Being male or female involves a gender selfconceptualization, derived to a great extent from taking on gender roles. This self- conceptualization also induces career-related psychological variables. The present study aims at identifying entrepreneurial intentions among male and female students. Hence, present investigation was undertaken to compare entrepreneurial intentions of male and female students of public and private management institutes in India. The study was based on primary data and respondents were selected from postgraduate students perusing management studies. The result indicated that there is a difference in the level of entrepreneurial intention between male and female students.References
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- Attitude towards Entrepreneurship among Engineering Students - A Comparative Study
Abstract Views :322 |
PDF Views:150
Authors
Affiliations
1 Prestige Institute of Management and Research, Indore (M.P.), IN
2 The NorthCap University, Gurgaon, IN
1 Prestige Institute of Management and Research, Indore (M.P.), IN
2 The NorthCap University, Gurgaon, IN
Source
Review of Professional Management- A Journal of New Delhi Institute of Management, Vol 18, No 1 (2020), Pagination: 39-47Abstract
Entrepreneurship is a symbol of business growth and strength which requires competency, skills and knowledge. Researchers from many countries point out gender gap in the choice of entrepreneurship for various socio-economic reasons. This gap in choice of entrepreneurship is wider as compared to gender difference in the labor force participation rates in India. This study has been conducted to investigate whether or not, there is gender differential attitudes in the choice of entrepreneurship as the career option upon completion of graduation among the students of engineering colleges in Indore district of MP in India. In this era of digitalization and technological innovations budding engineers both male and female, have plenty of opportunities for starting entrepreneurship. The study was based on primary data and respondents were selected from undergraduate students (male and female) pursuing engineering education. Both in the public and the private engineering college the statistical test of ANOVA among multiple groups of respondents shows that there is no difference in level of entrepreneurial attitude between male and female students of engineering colleges. The findings of the present study are different from findings of previous studies on gender bias attitude towards entrepreneurship.Keywords
Entrepreneurship, Attitude, Entrepreneurship, Gender Gap, Engineering Students.Full Text
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- Impact of Entrepreneurial Traits on Entrepreneurial Intentions among Management Students
Abstract Views :283 |
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Authors
Affiliations
1 Research Scholar, Prestige Institute of Management and Research, Indore (M.P.), IN
2 Associate Professor, The NorthCap University, Gurugram, IN
1 Research Scholar, Prestige Institute of Management and Research, Indore (M.P.), IN
2 Associate Professor, The NorthCap University, Gurugram, IN
Source
Indian Journal of Industrial Relations: Economics & Social Dev., Vol 56, No 1 (2020), Pagination: 131-143Abstract
The vital role of entrepreneurs and entrepreneurship is more evident in a country like India where problems of unemployment and poverty coexist. Today’s students are tomorrow’s entrepreneurs; by bringing innovations they boost up, directly or indirectly, productivity. Research should provide insight into developing programs so as to improve specific attributes that can lead individuals to be more entrepreneurial. The present study aims to explore relationship between entrepreneurial intentions, attitude towards entrepreneurship, risk taking propensity and locus of control among students of management institutes. The study used primary data from students perusing management education. The results indicated that attitude towards entrepreneurship and locus of control positively affect entrepreneurial intentions among management students.Keywords
No Keywords.- Measuring Financial Literacy Among the Students of Professional Courses
Abstract Views :82 |
PDF Views:61
Authors
Affiliations
1 Research Scholar, School of Management, The Northcap University, Gurugram, IN
2 Professor, School of Management, The Northcap University, Gurugram, IN
1 Research Scholar, School of Management, The Northcap University, Gurugram, IN
2 Professor, School of Management, The Northcap University, Gurugram, IN
Source
INNOVISION Journal of Management Research, Vol 5, No 2 (2021), Pagination: 6-13Abstract
Individuals must acquire the skills required to live in today’s society and to deal with the growing variety and complexity of financial goods and services available because of the dynamic environment, fast-developing, internationally connected, and complicated financial markets. Finance becomes ever more complicated as technology advances and society grows. It is critical for colleges and universities students to graduate with a solid understanding of financial matters. The research aims to identify the level of financial literacy among students in Delhi NCR. Further, the paper also compared financial literacy among students in Delhi NCR based on different demographic. Both the primary as well as secondary data are used in the analysis. The primary data was obtained through an online questionnaire. The target group of the research study was students studying in India’s Delhi NCR colleges and universities and belonging to the courses MBA, BBA, M.Com, B.Com. The questionnaire was filled out by 335 respondents of Delhi NCR college students. The study concluded that at higher education institutions, there is no substantial significant difference in financial literacy between males and femalesKeywords
Financial literacy, Exploratory, Non-Parametric, Colleges, and UniversityFull Text
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