Informatics Publishing Limited

N. V. Prasad ¹, Shanthi Balraj ²

Affiliations
1 Film & Broadcasting Section, School of Communication, Universiti Sains Malaysia, Penang, MY
2 School of Arts at Universiti Sains Malaysia, Penang, MY

Abstract

In the present new media world, it is essential for the students to develop a sense of media awareness and activism to facilitate social learning in relation to the surrounding world. In building a productive learning culture among the students, media literacy is a necessary intervention in developing critical understandings, creative abilities, and active participations. Developing media literacy practices among secondary school students on environment is important as the world is becoming less green and the environment is declining. The aim of this study was to examine secondary school students' media literacy practices in Malaysia using the case of video making on environmental issues with a focus on three core components of media literacy practice namely process, text and inquiry developed by Thoman & Jolls (2004). On the whole, the study has revealed that despite difficulties in understanding the environment and critical media inquiry, students are quick to learn and are able to engage in video making on environment in a productive way. However, the results of the study present a cause for concern, optimism and the need for inculcating active media participation of the students' voices on the environmental issues facing the country.

Keywords

Media Literacy, Video Making, Environmental Issues, Secondary Students, Creativity

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