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Das, Arijeet
- A Study to Ascertain the Relative Worth of the Alluring Employment Factors of Students Pursuing Select Professional Courses in Assam Central University
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PDF Views:102
Authors
Affiliations
1 Department of Commerce, Assam University, Silchar, IN
1 Department of Commerce, Assam University, Silchar, IN
Source
SAMVAD: International Journal of Management, Vol 16, No 2 (2018), Pagination: 37-44Abstract
In this competitive era attracting and retaining efficient employees has multi-facet importance to the employers. In order to allure efficient employees and retain them employers eventually adopted a marketing strategy ‘Employer Branding’. The concept of Employer Branding got popularized during 90s’ with emergence of globalization. The present study is an attempt to comprehend the perception of would-be employees regarding select employment factors that they consider vital for taking their employment decision. Thus, the study is designed in order to identify the employment factors that are capable to allure the potential employees and thereafter to gauge their relative weight. The study further tries to compare the perception of the respondents’ preferred factor of employment on account of some select demographic variables. The study incorporated 61 B.Tech and B.Pharma students studying in Assam University, Silchar as sample respondents. Structured questionnaire has been used as tool for recording the perception of the respondents and used Average, Standard Deviation, Spearman’s Rank Correlation for analyzing the data. Result of the study highlighted that Direct Monetary Benefit is such a factor that has maximum capacity to allure the potential employees and Welfare Facility the least.Keywords
Employer Branding, Employment Decision, India, Perception-Based Study.Full Text
References
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- Perspective of University Teachers Concerning Adequacy of Syllabus on Developing Human Intelligence: A Study of Assam (Central) University
Abstract Views :380 |
PDF Views:2
Authors
Affiliations
1 Professor, Department of Commerce, Assam University, Silchar, Assam, IN
2 Ph. D Research Scholar Department of Commerce, Assam University, Silchar, Assam, IN
3 Student, Department of Commerce, Assam University, Silchar, Assam, IN
1 Professor, Department of Commerce, Assam University, Silchar, Assam, IN
2 Ph. D Research Scholar Department of Commerce, Assam University, Silchar, Assam, IN
3 Student, Department of Commerce, Assam University, Silchar, Assam, IN
Source
Jaipuria International Journal of Management Research, Vol 6, No 1 (2020), Pagination: 13-24Abstract
The linkage between human intelligence and its determinants is a subject of keen interest among the researchers around the world. It is evident from the existing literature that human intelligence is a matter of pre-natal development and its enhancement is a postnatal development. Considering the agencies which form part of the post-natal environment, educational institutions are one. The study considered determinants of human intelligence acknowledging the previous works on the theme of intelligence. It tried to gauge the relative worth of the determinants on improving the human intelligence which is influenced by syllabus in the higher education. Teachers presently serving in Assam University with experience of decades of teaching in one and/or more universities, teaching different subjects were considered for the survey. It was found that enhancing subject knowledge, learning abilities and retaining information were such determinants which were well taken care of by the syllabus whereas determinants like developing motivation, balancing optimism & pessimism, developing a futuristic approach and developing capacity for complex cognitive process need enhancement through syllabus.Keywords
Human Intelligence, IQ, University, Syllabus, Students.
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