International Journal of Nursing Education

Open Access Open Access  Restricted Access Subscription Access
Open Access Open Access Open Access  Restricted Access Restricted Access Subscription Access

Strategies in the Promotion of Nursing as a Career among Second Level Students: An Irish Perspective


Affiliations
1 MSc. BNs, PDTL, School of Nursing and Midwifery, Brookfield Health Sciences Complex, University College Cork, Ireland
     

   Subscribe/Renew Journal


The world is currently experiencing one of the worst nursing shortages in the last 50 years. The reasons are multi-faceted, however one factor is a lack of structured collaborative, promotional initiatives among career guidance counsellors (CGCs), universities and established health professionals. In order to enhance recruitment emphasis must be placed on developing innovative promotional initiatives, materials and events which accurately portray the role and function of the nurse in the 21st century. The aim of this study is to identify second level CGCs preferred strategies for the facilitation of accurate and current information on nursing as a career option. The results suggest that CGCs very frequently engage with students and their parents regarding nursing as a career and emphasise the need for increased collaboration between health care professionals and CGCs in the promotion of nursing as a career.

Keywords

Guidance Counsellor, Nursing, Recruitment, Careers
Subscription Login to verify subscription
User
Notifications
Font Size


  • World Health Organisation (2006). The World Health Report 2006 – Working together for Health. Geneva 2006.[Cited September 2011] Available from http://www.who.int/whr/2006/ whr06_en.pdf

  • Smith, S. The Global workforce shortages and the migration of medical professions: the Australian policy response. Australia and New Zealand Health Policy [serial online]. 2008 [cited 2011 Aug]; 5 (7): Available from www.ncbi.nlm.nih.gov/pubmed/18507867

  • Simeons, S., Villeneuve, M. Hurst, J. ‘Tackling Nurse Shortages in OECD Countries’, OECD Health Working Papers, No. 19, OECD Publishing; 2005

  • Department of Health and Human Services Health Resources and Services. The Registered Nurse Population Initial Findings from the 2004 National Sample Survey of Registered Nurses[document on the Internet]. 2004. [cited 2011 Sept] Available from bhpr.hrsa.gov/ healthworkforce/rnsurveys/rnsurveyfinal.pdf - 2011-05-06

  • Royal College of Nursing (RCN) UK. Past trends, future imperfect? A review of the UK nursing labour market in 2004/2005 [document on the Internet] 2005 [cited Sept 2011] Available from http://www.rcn.org.uk

  • National Health Service (NHS) South Central Workforce Review Team. Home office shortage occupation list [document on the Internet] 2008 [Cited September 2011] Available from www.workforce.southcentral.nhs.uk

  • Hodges, L., Williams, B., Carman, D. Taking political responsibility for nursings future. MEDSURG Nursing. 2002; 11(10): 15-24.

  • Buchan, J. International recruitment of nurses: a United Kingdom case study Edinburgh. Queen Margaret University College [document on the Internet] 2002 [cited Aug 2011] Available from http://eresearch.qmu.ac.uk/18/1/JBreport.pdf

  • Bureau of Labor Statistics Department of Labor, Occupational Outlook Handbook, 2009-2010 Edition, Registered Nurses, on the Internet [document on the Internet] 2009. [cited Sept 2011] Available from http://www.bls.gov/oco/ ocos083.htm

  • Brooks, P., Turner, C., Sheumack, M. Moloney, B. Research confirms Australian nurses on endangered species list (the findings of a three month meta-research project into the nursing workforce in Australia). University of Queensland; University of Melbourne [document on the Internet] 2008 [cited July 2011] Available from http://espace.library.uq.edu.au/view/ UQ:194527

  • Department of Health and Children (2003). Report on the national taskforce on medical planning. The challenge for nursing and midwifery. A discussion paper [document on the Internet] 2003 [cited Sept 2011] Available from http://www.ncnm.ie/files/publications/ cnwdp.pdf

  • An Bord Altranais 2007 Annual Report. Dublin [document available on the Internet] 2007 [cited July 4th 2011] Available from http:// w w w . n u r s i n g b o a r d . i e / e n / publications_annual.aspx

  • Alspach, G. Editorial: another nursing shortage wake-up call? Critical Care Nurse. 2000; 20: 8– 12.

  • Oulton, J. The Global Nursing Shortage: An Overview of Issues and Action. Policy, Politics Nursing Practice. 2006; 7(3):34-39s.

  • Hemsley-Brown, J. Foskett, N. Career desirability: Young peoples perceptions of nursing as a career. Journal of Advanced Nursing. 1999; 29(6): 1342-1350.

  • Alexander, C. Fraser, J. The promotion of health careers to high school students in the New England health area: The views of high school careers advisers. The Australian Journal of Rural Health. 2001; 9(4): 145-149.

  • Fraser, J., Alexander, C., Simpkins, B., Temperly, J. Health career promotion in the New England area of New South Wales: a program to support high school career advisers. Australian Journal of Rural Health. 2003; 11: 199-204.

  • Health Service Executive. An evaluation of 1st year undergraduate Nursing and midwifery students perceptions of promotional and marketing strategies in Dublin, Kildare and Wicklow [document on the Internet] 2009 [cited Sept 2011] available from http://www.hse.ie/ eng/

  • Mignor, D., Cadenhead, G. McKee, A. High school counsellors’ knowledge of professional nursing as a career option. Nursing Education Perspectives. 2002; 23(2): 86-88.

  • Campbell-Heider, N., Sackett, K. Whistler, M.P. Connecting with guidance counselors to enhance recruitment into nursing of minority teens. Journal of Professional Nursing. 2008; 24(6): 378- 384.

  • Bolan, C. Grainger, P. What Do High School Guidance Counselors Really Think of Nursing? Journal of Nursing Education. 2005; 44 (3): 135- 138. 22. Yurkovich D. Where the boy’s aren’t: gender disparity and the nursing profession. MODRN Nurs Mag. 2006;August–September:26-31.

  • Lauver, L,S., Swan, B.A., West, M.M., Zukowsky, K., Powell, M., Frisby, T., Neyhard, S Marsella, A. Kids Into Health Careers: A Rural Initiative. The Journal of Rural Health. 2011; (27): 114–121

  • Yeager, S.T Cheever, K.H. A Residential Nursing Camp Program: Effects on Adolescent Attitudes Towards Nursing Careers. Journal of Nursing Education. 2007; 46(10): 452-9


Abstract Views: 594

PDF Views: 0




  • Strategies in the Promotion of Nursing as a Career among Second Level Students: An Irish Perspective

Abstract Views: 594  |  PDF Views: 0

Authors

Caroline Dalton O'Connor
MSc. BNs, PDTL, School of Nursing and Midwifery, Brookfield Health Sciences Complex, University College Cork, Ireland

Abstract


The world is currently experiencing one of the worst nursing shortages in the last 50 years. The reasons are multi-faceted, however one factor is a lack of structured collaborative, promotional initiatives among career guidance counsellors (CGCs), universities and established health professionals. In order to enhance recruitment emphasis must be placed on developing innovative promotional initiatives, materials and events which accurately portray the role and function of the nurse in the 21st century. The aim of this study is to identify second level CGCs preferred strategies for the facilitation of accurate and current information on nursing as a career option. The results suggest that CGCs very frequently engage with students and their parents regarding nursing as a career and emphasise the need for increased collaboration between health care professionals and CGCs in the promotion of nursing as a career.

Keywords


Guidance Counsellor, Nursing, Recruitment, Careers

References