Refine your search
Collections
Co-Authors
Year
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z All
Klimek, Petr
- Comparison Shopping Agents and Czech Online Customers’ Shopping Behaviour
Abstract Views :348 |
PDF Views:146
Authors
Affiliations
1 Department of Management and Marketing, Tomas Bata University in Zlín, Mostni 5139, 760 01, Zlin, CZ
2 Department of Statistics and Quantitative Methods, Tomas Bata University in Zlín, Mostni 5139, 760 01, Zlin, CZ
3 Department of Industrial Engineering and Information Systems, Tomas Bata University in Zlín, Mostni 5139, 760 01, Zlin, CZ
4 Department of Finance and Accounting,Tomas Bata University in Zlín, Mostni 5139, 760 01, Zlin, CZ
1 Department of Management and Marketing, Tomas Bata University in Zlín, Mostni 5139, 760 01, Zlin, CZ
2 Department of Statistics and Quantitative Methods, Tomas Bata University in Zlín, Mostni 5139, 760 01, Zlin, CZ
3 Department of Industrial Engineering and Information Systems, Tomas Bata University in Zlín, Mostni 5139, 760 01, Zlin, CZ
4 Department of Finance and Accounting,Tomas Bata University in Zlín, Mostni 5139, 760 01, Zlin, CZ
Source
International Journal of Entrepreneurial Knowledge, Vol 4, No 2 (2016), Pagination: 62-69Abstract
The internet has changed the lifestyles and shopping behaviours of customers. Online purchasing enables people to obtain information about products and services provided more effectively and easily, with the result that home shopping has become ordinary and usual. This paper presents part of a research focusing on online shopping customers’ behaviour in the Czech Republic. The article pertains to comparison shopping agents (CPAs), a tool which provides information to customers and helps find the best offer. The research was conducted on the basis of an online questionnaire available on an internet web page. The main results confirmed a dependency between online purchasing and the use of shopping agents, which are very popular in the Czech Republic. Almost two-thirds of online shoppers use CPAs when they engage in internet shopping. The final part of the paper addresses references and customers’ reviews as an important factor for the selection of online retailer.Keywords
e-Commerce, Comparison Shopping Agent, Customer Review, References.References
- Anvari, R. D., & Norouzi, D. (2016). The impact of E-commerce and R&D on economic development in some selected countries. Procedia-Social and Behavioral Sciences, 229, 354–362. doi: 10.1016/j.sbspro.2016.07.146
- Chaffey, D. (2006). Internet marketing: Strategy, implementation and practice. Harlow: Financial Times Prentice Hall.
- Choshin, M., & Ghaffari, A. (2017). An investigation of the impact of effective factors on the success of e-commerce in small-and medium-sized companies. Computers in Human Behavior, 66, 67–74. doi: 10.1016/j.chb.2016.09.026
- Czech Statistical Office. (2015). Jednotlivci v České republice nakupující přes internet v letech 2005 až 2015. Oficiální stránky Českého statistického úřadu. Retrieved from https://www.czso.cz/documents/10180/20568879/062004-1549.pdf/46d97789-a0b1-425d-b3cc-a9b18c6ffb27?version=1.0
- Doorenbos, R. B., Etzioni, O., & Weld, D. S. (1997, February). A scalable comparison-shopping agent for the world-wide web. In Proceedings of the First International Conference on Autonomous Agents (pp. 39-48). New York: ACM.
- E-commerce News. (2016). Ecommerce in Europe to reach €509.9 billion in 2016. Retrieved August 02, 2016, from http://ecommercenews.eu/ecommerce-europe-reach-e509-9-billion-2016
- Eurostat. (2016). E-commerce statistics for individuals. 65% of internet users in the EU shopped online in 2015. Retrieved from http://ec.europa.eu/eurostat/statistics-explained/index.php/E-commerce_statistics_for_individuals
- Go Globe. (2016). E-commerce in Czech Republic – statistics and trends. Retrieved from http://www.go-globe.com/blog/e-commerce-czech-republic/
- Hajaj, C., Hazon, N., & Sarne, D. (2015). Improving comparison shopping agents’ competence through selective price disclosure. Electronic Commerce Research and Applications, 14(6), 563–581. doi: 10.1016/j.elerap.2015.08.006
- Huang, S. L., & Tsai, Y. H. (2011). Designing a cross-language comparison-shopping agent. Decision Support Systems, 50(2), 428–438. doi:10.1016/j.dss.2010.10.004.
- InternetWorldStats (2016). Europe internet usage stats Facebook subscribers and population statistics. Retrieved from http://www.internetworldstats.com/stats4.htm
- NetMonitor. (2016). Online data. E-commerce—prodej. Retrieved from http://www.netmonitor.cz/online-data-ola
- Pilík, M., & Juřičková, E. (2016). Trust and security as significant factors influencing online buying behaviour in the Czech Republic. Economics Management Innovation, 8(2), 31–44.