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Selected Factors of Development in the Field of Metallurgic Companies' Management


Affiliations
1 Vysoká škola podnikání, a. s., Michálkovická, Czech Republic
2 Vysoká škola báňská-Technická univerzita Ostrava,, Czech Republic
 

The business success in the competitive environment depends very much on efficiency and flexibility of firms. The tense economic situation forces companies to change the perspective of the strategic management and use new opportunities for marketing, management, business integration, networking and offshoring.

This paper presents the results of resources evaluation of the modern management trends application in the field of metallurgy, including the identification of specific areas of metallurgical companies in the context of a differentiated approach to the role of the customer as a potential positive competitiveness factor.


Keywords

Management, Development Trends, Metallurgy Sector, International Market
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  • Selected Factors of Development in the Field of Metallurgic Companies' Management

Abstract Views: 134  |  PDF Views: 73

Authors

Šárka Vilamová
Vysoká škola podnikání, a. s., Michálkovická, Czech Republic
Kamila Janovská
Vysoká škola podnikání, a. s., Michálkovická, Czech Republic
Roman Kozel
Vysoká škola báňská-Technická univerzita Ostrava,, Czech Republic
Milan Stoch
Vysoká škola podnikání, a. s., Michálkovická, Czech Republic

Abstract


The business success in the competitive environment depends very much on efficiency and flexibility of firms. The tense economic situation forces companies to change the perspective of the strategic management and use new opportunities for marketing, management, business integration, networking and offshoring.

This paper presents the results of resources evaluation of the modern management trends application in the field of metallurgy, including the identification of specific areas of metallurgical companies in the context of a differentiated approach to the role of the customer as a potential positive competitiveness factor.


Keywords


Management, Development Trends, Metallurgy Sector, International Market



DOI: https://doi.org/10.15759/ijek%2F2013%2Fv1i1%2F53756