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Factors Influencing Selection of Low Cost Airlines with Reference to Coimbatore Airport


Affiliations
1 Department of Commerce, Chikkana Government Arts College, Tirupur – 641602, Tamil Nadu, India
2 Department of International Business, Chikkana Government Arts College, Tirupur – 641602, Tamil Nadu, India
 

Transport is one of the important infrastructures needed for the all round development of the nation. Among various ways of transport namely road, rail, air and waterways, the airways contributes more to the global network of the countries. The recent beginning of low cost air carriers in early 1900s, led to the improvement in its value chain with reduction in cost and excellent customer service. Industry specialists and consumers believe that low cost airlines have benefitted the industry by providing low fares and made air travel affordable and economy. In this background, the present study focuses on the factors influencing selection of Indian low cost airlines with reference to Coimbatore airport.

Keywords

Economy, Low Cost Airlines, Low Fare and Service Quality.
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  • Factors Influencing Selection of Low Cost Airlines with Reference to Coimbatore Airport

Abstract Views: 397  |  PDF Views: 316

Authors

R. Indra
Department of Commerce, Chikkana Government Arts College, Tirupur – 641602, Tamil Nadu, India
C. Malleshwaran
Department of International Business, Chikkana Government Arts College, Tirupur – 641602, Tamil Nadu, India

Abstract


Transport is one of the important infrastructures needed for the all round development of the nation. Among various ways of transport namely road, rail, air and waterways, the airways contributes more to the global network of the countries. The recent beginning of low cost air carriers in early 1900s, led to the improvement in its value chain with reduction in cost and excellent customer service. Industry specialists and consumers believe that low cost airlines have benefitted the industry by providing low fares and made air travel affordable and economy. In this background, the present study focuses on the factors influencing selection of Indian low cost airlines with reference to Coimbatore airport.

Keywords


Economy, Low Cost Airlines, Low Fare and Service Quality.

References





DOI: https://doi.org/10.15613/hijrh%2F2019%2Fv6i2%2F190586