ANVESHAK-International Journal of Management

P. Hemavathy ¹, S. Gurusamy ²

Affiliations
1 Department of Commerce, University of Madras, Chepauk, Chennai–600005, IN
2 Board of Studies of Commerce, University of Madras, Chepauk, Chennai–600005, IN

Abstract

The beginning of 2014 has witnessed the escalating flow of capital, new pinnacle for benchmark indices and market capitalization which has carved out an investor's encouraging climate for investment. India has an awful retail participation in equity markets. There is an unambiguous upheaval to bring the retail investor back into the stock markets. Women are becoming one of the largest groups of investors across the globe. Many households shy away from stock markets, because of lack of adequate financial knowledge on stocks, the stock market working and asset pricing. This leads to stumpy retail participation putting the Indian stock markets in 'dilemma'. This study attempts to determine the factors which resist Indian working women from stock market participation considering equity as an Investment avenue. The researcher applies principal component factor analysis as the statistical tool to determine the stock market resistance factors. Results reveal that there exist five factors, namely, psychosomatic fear factor, risk factor, monetary factor, unawareness factor, information factor are the predominant factors which affect the women's participation in the Indian equity market. The researcher concludes that effective participation in the investor education programmes boost the women investor's confidence which enables them to get best insights of various equity oriented securities.

Keywords

Financial Knowledge, Retail Investors, Working Women, Stock Markets, Cognitive Ability.

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D. Monisha ¹, S. Gurusamy ²

Affiliations
1 Department of Commerce, University of Madras, Chepauk Campus, Chennai – 600005, Tamil Nadu, IN
2 Department of Commerce, Director of Planning Development, University of Madras, Chepauk Campus, Chennai – 600005, Tamil Nadu, IN

Abstract

It is focused on understanding academicians’ intentions to meet the changed learning styles, preferences, and usage of social media for effective teaching, little is known about how students would use these social networking sites for learning besides their daily uses for gaming and communication especially in the student perception. Social media have great supported to students in academic related to improving in learning activities to success and motivation for students. In this study, an attempt has been made to identify the awareness of college students on social networking site and its applications in creating a learning environment and to explore the factors are significant in determine the usage of social networking sites in academic environment. It is made at from this research that certain factors are significant in determining the usage of social networking sites in creating a learning environment and these includes academic supports, consonance value, practical worth, reliability, comparative benefit and illustrated etc. the study reveals that increased use social networking sites in creating a new learning environment its helps to college students in efficient and better way.

Keywords

Academic, Learning Style, Social Media, Social Networking Site.

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P. Hemavathy Padmanaban ¹, S. Gurusamy ²

Affiliations
1 Department of Commerce, University of Madras, Chepauk, Chennai – 600005, Tamil Nadu, IN
2 Department of Commerce, University of Madras, Chepauk, Chennai - 600005, Tamil Nadu, IN

Abstract

There raises questions in the mind of the researchers that “Do moon phases influence the bullion markets”. This paper explores the impact of lunar cycle effects on gold price volatility by developing and examining the conditional volatility models in an attempt to confine the prominent features of volatility in bullion market during full moon and new moon periods. This study fills the gap of addressing a corroboration of time varying volatility, which exhibits clustering, high persistence and certainty and responds asymmetrically for positive and negative shocks exclusively during different lunar cycle periods. Results reveal that the impact of good news is less in times of full moon day’s gold price return series. Greater volatility exists during full moon days in gold prices. More influence of information comes from previous day’s volatility during full moon days. This researchers conclude that it is prosperous to buy gold during the new moon period. The gold price is highly volatile during the full moon days. People are more optimistic to buy gold exclusively during new moon day period rather than full moon day period.

Keywords

Bullion Market, Full Moon Days, Gold, Lunar Cycle, New Moon Days, Volatility.

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