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Saha, Indrani
- Social Marketing in the Indian Context: Opportunities and Challenges Ahead
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1 Shri Shikshayatan College, Kolkata, IN
2 Goenka College of Commerce and Business Administration, Kolkata, IN
1 Shri Shikshayatan College, Kolkata, IN
2 Goenka College of Commerce and Business Administration, Kolkata, IN