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Garg, Prerna
- A Study of Impact of Sales Promotions on Brand Switching and Stock Piling Behavior of Consumers for Electronics & Apparels Industry
Abstract Views :508 |
PDF Views:129
Authors
Prerna Garg
1,
Amardeep Kaur
2
Affiliations
1 Gitarattan International Business School, IN
2 Gitarattan International Business School, Madhvan Chowk, Sector-14 Rohini, N.D.-85, IN
1 Gitarattan International Business School, IN
2 Gitarattan International Business School, Madhvan Chowk, Sector-14 Rohini, N.D.-85, IN