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Parikalpana: KIIT Journal of Management
Publisher: KIIT University, Bhubaneswar
Editor: Prof. Rabi N. Subudhi
Online ISSN: Applied, Print ISSN: 0974-2808
Frequency: Biannual
Description:
Parikalpana is a bi-annual journal published from the institution. The name of the journal means hypotheses or assumptions that a researchers wants to test. The KIIT Journal of Management seeks to offer original and cutting edge directions for creating, grooming, and disseminating the novel thoughts and researches, conducted on business sectors in India and abroad with pragmatic orientation.
The journal would include articles relevant for the following:
- Indian organizations operating in India and overseas;
- Multinational firms in India;
- Comparative analysis across firms and across geographical locations.
Table of Contents
Vol 19, No 1 (2023)
Editorial
| Evolution to revolution Journey of Research journal of School of Management, KIIT | ||
| R. N. Subudhi | ||
| DOI: 10.23862/kiit-parikalpana/2023/v19/i1/220849 , Vol 19, No 1 (2023), Pagination: 5-6 | ||
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| Does Higher Education Influence on Women Empowerment? A Perceptual Study | ||
| Abhinandan Kulal, Abhishek N., Sanath Kumar, Gururaj P. | ||
| DOI: 10.23862/kiit-parikalpana/2023/v19/i1/220827 , Vol 19, No 1 (2023), Pagination: 7-20 | ||
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| The Mediating Role of Attitude on Country of Origin and Consumer Purchase Intention | ||
| Shashi Yadav | ||
| DOI: 10.23862/kiit-parikalpana/2023/v19/i1/220829 , Vol 19, No 1 (2023), Pagination: 21-42 | ||
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| Urban Unorganized Sector of North-East India: Dimensions and Growth | ||
| Nilam Adhyapak, Bhagirathi Panda | ||
| DOI: 10.23862/kiit-parikalpana/2023/v19/i1/220830 , Vol 19, No 1 (2023), Pagination: 43-64 | ||
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| Green Hrm-Leveraging Employees’ Satisfaction Level in Indian Banking Sector | ||
| Mandira Dey | ||
| DOI: 10.23862/kiit-parikalpana/2023/v19/i1/220831 , Vol 19, No 1 (2023), Pagination: 65-86 | ||
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| Antecedants of Employee Retention Among Startup Organization | ||
| Narashimhadeva Venkata Sastry, Kulwant Kumar Sharma | ||
| DOI: 10.23862/kiit-parikalpana/2023/v19/i1/220832 , Vol 19, No 1 (2023), Pagination: 87-92 | ||
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| A Study on Purchase preference and Repurchase intention towards E-Commerce platform | ||
| Abhigna Dholakia, Mehal Pandya | ||
| DOI: 10.23862/kiit-parikalpana/2023/v19/i1/220833 , Vol 19, No 1 (2023), Pagination: 93-105 | ||
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| Integrated Personalized Book Recommendation using Social Media Analysis | ||
| Krishna Kumar Singh, Ishani Banerjee | ||
| DOI: 10.23862/kiit-parikalpana/2023/v19/i1/220834 , Vol 19, No 1 (2023), Pagination: 106-123 | ||
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| Identification of Business Ethics Variables in Healthcare Functioning An Empirical Analysis of Responses of Healthcare Professionals in Rajasthan | ||
| Sandeep Singh Naruka, Arun Kumar Sharma, Manvinder Singh Pahwa | ||
| DOI: 10.23862/kiit-parikalpana/2023/v19/i1/220835 , Vol 19, No 1 (2023), Pagination: 124-137 | ||
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| How the Situational Factors Impact the Consumers to Buy Food and Grocery Products Impulsively: A Study Conducted in the Organized Retail Formats of Kolkata | ||
| Arindam Roy, Gairik Das | ||
| DOI: 10.23862/kiit-parikalpana/2023/v19/i1/220836 , Vol 19, No 1 (2023), Pagination: 138-149 | ||
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| Examining Social Media Usage, Brand Image and E-WOM (Quantity, Quality and Credibility) as Determinants of Purchase Intention | ||
| Alisha Kumar, Navneet Gera | ||
| DOI: 10.23862/kiit-parikalpana/2023/v19/i1/220837 , Vol 19, No 1 (2023), Pagination: 150-168 | ||
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| A Bibliometric Review on Use of Google Trends in Stock Market Research | ||
| Divya Jain, Meghna Chhabra | ||
| DOI: 10.23862/kiit-parikalpana/2023/v19/i1/220838 , Vol 19, No 1 (2023), Pagination: 169-187 | ||
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| Impact of Digital Marketing on Customer Perception During Covid -19 (Omicron) Relating to Ease of Banking Transactions | ||
| Abhiraj Malia, Prajnya Paramita Pradhan, Biswajit Das, Bhubaneswari Bisoyi, Ipseeta Satpathy | ||
| DOI: 10.23862/kiit-parikalpana/2023/v19/i1/220847 , Vol 19, No 1 (2023), Pagination: 188-199 | ||
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Selected Conference papers of ICSE - 2022
| Life Insurance of Live-in-Partners: Time to address the Elephant in the Room | ||
| Divya Singh Rathor | ||
| DOI: 10.23862/kiit-parikalpana/2023/v19/i1/220839 , Vol 19, No 1 (2023), Pagination: 200-210 | ||
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| Artificial Intelligence in Healthcare Sector: Policy and Practice | ||
| Lipsa Dash | ||
| DOI: 10.23862/kiit-parikalpana/2023/v19/i1/220840 , Vol 19, No 1 (2023), Pagination: 211-221 | ||
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| A Critical Study on the Management of Innovative Fugitive Coal Dust Pollution Control Practices for a Cleaner Industrial Environment | ||
| Rabinarayan Patnaik, Sukanta Kumar Baral | ||
| DOI: 10.23862/kiit-parikalpana/2023/v19/i1/220841 , Vol 19, No 1 (2023), Pagination: 222-236 | ||
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| Digital Intervention in Marketing Horn-Works of Gajapati District of Odisha: An Attempt to Fight the Effect of COVID-19 Pandemic out | ||
| Sanjaya Kumar Sahoo, Sukanta Chandra Swain | ||
| DOI: 10.23862/kiit-parikalpana/2023/v19/i1/220842 , Vol 19, No 1 (2023), Pagination: 237-260 | ||
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| Life or Livelihood of Migrated Workers of Odisha (India) Amid Covid-19 Effect | ||
| Sanjaya Kumar Sahoo, Sukanta Chandra Swain, Aswin Kumar Routa | ||
| DOI: 10.23862/kiit-parikalpana/2023/v19/i1/220843 , Vol 19, No 1 (2023), Pagination: 261-280 | ||
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| Contribution of Indigenous People to the impending crisis of Climate Change: A Study in Tribal Odisha | ||
| Sanjeeta Kumari Devi | ||
| DOI: 10.23862/kiit-parikalpana/2023/v19/i1/220844 , Vol 19, No 1 (2023), Pagination: 281-288 | ||
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| MSMEs for Attainment of Sustainable Development Goals: A Study of SHGs of Odisha in Digital Milieu | ||
| Gopal Krishna Jena, Lipika Mohanty, Nishikanta Mishra, Sukanta Chandra Swain | ||
| DOI: 10.23862/kiit-parikalpana/2023/v19/i1/220845 , Vol 19, No 1 (2023), Pagination: 289-299 | ||
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| A Study on E-Tailing and the Factors Influencing Consumer Buying Decisions of Dairy Products During the Covid-19 Pandemic in India | ||
| Neha ., Swaroop Mohanty | ||
| DOI: 10.23862/kiit-parikalpana/2023/v19/i1/220846 , Vol 19, No 1 (2023), Pagination: 300-311 | ||
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Abstract Views: 76 | PDF Views: 0 | |