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Authors
Affiliations
1 Department of Fish Processing Technology,
West Bengal University of Animal and Fishery Sciences, Kolkata-700 094, IN
Source
The Indian Journal of Nutrition and Dietetics, Vol 46, No 2 (2009), Pagination: 78-85
Abstract
The present market trend reflects a rapidly growing demand for ready to serve and ready to cook convenience products. The sophisticated consumer abroad as well as the urban consumer at home demands new types of value added , hygienically prepared, highly nutritious and attractively packed food products. Nearly 350 million people in India live in urban areas and processed food will become their first choice sooner or later.