Refine your search
Collections
Co-Authors
Year
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z All
Khaladkar, Akshada V.
- Consumer Behaviour for Processed Products in Pune District of Maharashtra
Abstract Views :176 |
PDF Views:0
Authors
Affiliations
1 College of Agribusiness Management, Narayangaon, Pune (M.S.), IN
2 School of Agriculture, Lovely Professional University, Phagwara (Punjab), IN
1 College of Agribusiness Management, Narayangaon, Pune (M.S.), IN
2 School of Agriculture, Lovely Professional University, Phagwara (Punjab), IN
Source
International Journal of Commerce & Business Management, Vol 10, No 2 (2017), Pagination: 226-230Abstract
Food processing has become very important to encourage forward as well as backward linkages in farming. The following objectives were studied to study the consumer behaviour and production and marketing behaviour parameters for processed food products.The conclusions of the study says that, Consumer purchase the Pratik pickle because of the availability, i.e., 42 per cent, There is 75 % consumers are purchase the pickle from retailer in nearer area. The large preference after Pratik is goes to pravin lonche. 63% people are used the Pratik Mango pickle, instead of other by processed products. Highest people are satisfied with the Pratik Mango pickle i.e. 66 per cent. 87% people are aware about Pratik Mango pickle processed product. 87 % people are used the ready to eat pickle. 100% retailers are satisfied with form of processed food products and 60% service factors responsible for processed products.Keywords
Consumer Behaviour, Processed Products.References
- Carrillo, E., Varela, P., Salvador, A. and Fiszman, S. (2011). Main factors underlying consumers’ Food choice: A first step for the understanding of attitudes toward “Healthy eating”. J. Sensory Studies, 26 (2) : 85–95.
- Efthimia, Tsakiridou, Christina, Boutsouki, Yorgos, Zotos and Kostantinos, Mattas (2008). Attitudes and behaviour towards organic products: an exploratory study. Emerald, 36.
- Paul, Angshuman (2007). When Biz gets Yummy. 4P s Business and Marketing, Aug 17-30.
- Rai, Mangala and Bawa, A.K. (2007). Profitability a key determinant, The Hindu Survey of Indian Agriculture.
- Economic Performance of Processing Industries in Pune District of Maharashtra
Abstract Views :164 |
PDF Views:0
Authors
Affiliations
1 College of Agribusiness Management, Narayangaon, Pune (M.S.), IN
2 School of Agriculture, Lovely Professional University, Phagwara (Punjab), IN
1 College of Agribusiness Management, Narayangaon, Pune (M.S.), IN
2 School of Agriculture, Lovely Professional University, Phagwara (Punjab), IN
Source
International Journal of Commerce & Business Management, Vol 10, No 2 (2017), Pagination: 255-260Abstract
Agro-processing is now regarded as the sunrise sector of the Indian economy in view of its large potential for growth and likely socio-economic impact specifically on employment and income generation. Some estimates suggest that in developed countries, upto 14 per cent of the total work force is engaged in agro-processing sector directly or indirectly.People generally prefer fresh fruits and vegetables in India due to abundance of seasonal fruits throughout the year available at low price. The production of pickles and chutneys has traditionally been rural level cottage industrial activity. However, in the recent years, processed foods in the form of canned fruits such as pineapple, Mango slices and pulps, grapes, apple, peaches etc have increased considerably. The uses of fruits in the form of concentrated juice, dry powder, jam and jelly have also increased. The percentage production of processed fruits and vegetables are fruit juice and fruit pulp-27, jams and jellies-10, pickles-12, ready to serve beverages-13, synthetic syrups-8, squashes-4, tomato products-4, canned vegetables-4 and others-18.Keywords
Economic Performance, Processing Industries, Agro-Processing, Processed Foods.References
- Asha (2013). Emerging sectors of Indian economy. Global J. Mgmt. & Bus. Studies, 3 (5) : 491-496.
- Athukorala, P.C. and Sen, K. (1998). Processed food exports from Developing Countries: Patterns and Determinants”, (Mimeo).
- Baisya, R.K. (2004). Changing face of processed food Industry in India Recent Acquisitions in Indian Food Industry”, Processed Food Industry, February.
- Bansal, V. (2003). Prospects of Agro-Processing Industries in Haryana, International Conference on Statistics, Combinatorics and Related Areas (Mimeo), October 3-5, 2003, University of Southern Maine. Portland, ME, USA.
- Behera, S.R. (2009). FDI and Export competitiveness: An Analysis of Food Processing Industry of India”, AIUB J. Busi. & Economics (AJBE), 8 (2) : 1-2.
- Chadha, S.K. (1999). Prospects of Agro Food Processed Industries. Political Econ. J. India, 8 (3 & 4) : 124-131.