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A Web Personalization based on the Sequential Pattern Mining for Improved Web Access


Affiliations
1 Department of Computer Applications, Pioneer College of Arts and Science, India
     

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The development of information technology, the web has created a big challenge for directing the client to the website pages according to their need. Web page personalization process user’s query and retrieve the search results that corresponds to their interest. Accordingly, the option is to capture the intuition of the client and provide them a list of recommendation. The tedious work is, to find the user’s intuition. The web master of an institution ought to utilize methods of web mining to fetch the user’s intuition. The web usage mining is one the technique to find the users intuition. Web usage mining can provide patterns of usage to the organizations in order to obtain user profiles and therefore they can make easier the website browsing or present specific pages. The recommendation is one of the applications in web usage mining. Recommender systems area unit one of the most common and easily apprehensible applications. There square measure 2 major ways in which most of advice engines work. They can either rely on the properties of the things that every user likes, discovering what else the user might like. In this paper, we tend to propose a recommendation approach that recommends a number of web pages based on user’s interest upon client’s history, from the web log. In this approach, it brings the most accuracy of the web pages to be displayed for the user.

Keywords

Web Usage Mining, Recommendation, Web Personalization, Web Log, Sequential Pattern Mining, Web Mining.
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  • A Web Personalization based on the Sequential Pattern Mining for Improved Web Access

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Authors

A. Vaishnavi
Department of Computer Applications, Pioneer College of Arts and Science, India
N. Balakumar
Department of Computer Applications, Pioneer College of Arts and Science, India

Abstract


The development of information technology, the web has created a big challenge for directing the client to the website pages according to their need. Web page personalization process user’s query and retrieve the search results that corresponds to their interest. Accordingly, the option is to capture the intuition of the client and provide them a list of recommendation. The tedious work is, to find the user’s intuition. The web master of an institution ought to utilize methods of web mining to fetch the user’s intuition. The web usage mining is one the technique to find the users intuition. Web usage mining can provide patterns of usage to the organizations in order to obtain user profiles and therefore they can make easier the website browsing or present specific pages. The recommendation is one of the applications in web usage mining. Recommender systems area unit one of the most common and easily apprehensible applications. There square measure 2 major ways in which most of advice engines work. They can either rely on the properties of the things that every user likes, discovering what else the user might like. In this paper, we tend to propose a recommendation approach that recommends a number of web pages based on user’s interest upon client’s history, from the web log. In this approach, it brings the most accuracy of the web pages to be displayed for the user.

Keywords


Web Usage Mining, Recommendation, Web Personalization, Web Log, Sequential Pattern Mining, Web Mining.

References