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Santharam, Kundhavai
- Personality Trait-Converging Evidence of Cognition and Job Expectation among Management Students
Authors
1 Department of Business Administration, Thiagarajar School of Management, IN
Source
ICTACT Journal on Management Studies, Vol 1, No 3 (2015), Pagination: 129-135Abstract
Habitual patterns of behaviour, emotion and thought hold a higher stake than other factors in shaping individuals to transform as per the expectations of corporate world. A psychophysical system of a student is strongly based on the background of school and college education, especially when the choice of management education is made by them there seems to be a great impact of personality traits over the employment that they seek. Hence, this paper used management students from a reputed B-school in Ahmedabad city of Gujarat to investigate the relationship between personality traits and expectations about workplace factors. Since previous research studies highlight proven insights on personality trait perspective, this study has kept the same perspective as basis and endeavored in examining the relationship between big five personality factors and the behavioural pattern of the management students. Additionally, the traits of the management students they endear to switch to occupation is analysed and putforth for discussion and presented in the result. Remarkably, the choice of their employment is primarily based on the personality traits that they would like to transform in the corporate arena. The study as a whole attempts to assess the students' personality constructs that facilitate the psychological type's theory and the different orientations such that self, social and workplace are gauged.Keywords
Personality Traits, Workplace Factors, Management Students, Personality Traits and Relationship with Management Students.
- Is Social Media an Effective Stratagem for Indian Law Firms
Authors
1 Department of Business Administration, Thiagarajar School of Management, IN
2 Department of Business Administration, Thiagarajar College, IN
Source
ICTACT Journal on Management Studies, Vol 1, No 2 (2015), Pagination: 81-87Abstract
After evincing the importance and impact of social media over various sectors, this paper attempts to explore the relationship between social media usage by the Indian law firms. In addition it examines the various factors that are instrumental in influencing the Indian law firms to increase their business development. The paper envisages on the need and ways through which law firms can use the social media to enhance their clientele base. Indian lawyers can have a broadened view on the usage of social media and the related benefit thereof through this study. The application of attribution modeling is also initiated in this study and a framework is suggested for the law firm to enhance the firm's performance.
Recently, social media monopoly has gained importance that lead to a need to analyze whether it plays a vital role in Indian law firms too or not. This study ensures if the social media has any business development impact on Indian law firms. The sample size was 75 numbers of Indian law firms. Those attributes that contributes towards social media usage were measured using attribute mapping model. The relationship between the type of social media, its reach and outcome in terms of leads were explored in this study. The assessment of the social media usage by Indian law was done through online-questionnaires and telephonic interview schedules. The methodology for analyzing included rotation matrix of the attributes identified chi square analysis, attribution and engagement mapping in social marketing. The main objective of the study ensured of the below:
* Assessing social media's best practices that are bench marked at a global level and compared with that of the findings of the study.
* To scale the initiative of social sharing of law firm content and the relevant benefit of sharing.
* To measure the internal employee engagement through social media and related aspects namely - morale, team work,collaboration.
* To evince the impact of attribution mapping and social media engagement relationships over the business development.
* Finally whether Indian law firms can use social media as astratagem and elaborated on how effectively it can be utilized to enhance the business development.