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Authors
Affiliations
1 Department of CM&T, Guru Jambheshwar University of Science & Technology, Hisar, Haryana, IN
Source
IAHRW International Journal of Social Sciences Review, Vol 4, No 3 (2016), Pagination: 348-350
Abstract
As the findings of the study suggest that all the sampled dailies have not given much salience to this issue nevertheless the data reveals that media often follow an agenda. Dainik Bhaskar published 55 news stories which were biased nature and projected the workers union with negative treatment Dainik Jagran published 25 news stories that were biased nature. In these 25 news stories the newspaper clearly advocated govt. and company management and projected the trade union in such a way that as whole faults lies with trade union. Dainik Jagran followed by The Times of India with 24 biased news stories, Dainik Bhaskar published 13 biased stories and The Hindu has published just 1 story that was biased nature.
Keywords
Agenda Setting, Unobtrusive, Media Effects.
