Sanshodhan

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Women are very much concerned about beauty and thus are known for hygienic practices, Cosmetics are one of such products which are meant for the skin care. Now days, multiple brands of Cosmetics are available in the market. Women are known to use more amount of Cosmetics than men, thus they can also be dynamic while purchase habits of Cosmetics brand is concerned, so there is a gap to be filled in this regard In order to fill the above said gap to the extent possible, a study is under taken to know women consumer behavior towards Cosmetics.

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