Journal of Entrepreneurship & Management

Shazia Manzoor ¹, Danish Mehraj ², Amira Wali ³

Affiliations
1 Department of Social Work, University of Kashmir, Jammu & Kashmir, IN
2 Department of Management Studies, University of Kashmir, Jammu & Kashmir, IN
3 Department of Social Work, Government Degree College Baramulla, Jammu & Kashmir, IN

Abstract

World over, entrepreneurship is considered as an important part of the national economy. It is an important factor in creating and increasing employment opportunities and powering economic growth. Thus, entrepreneurs play an important role in bringing in economic changes and advancements to a country’s economy. The present study aims to explore the impact of behavioural factors on entrepreneurial intention of university female students. The Theory of Planned Behaviour Model (TPB) is used as a theoretical framework; since contemporary literature suggests that antecedents of the TPB theory can be used to predict entrepreneurial intention. The model was tested on 294 female university students. The key findings suggest that Ajzen’s Theory of Planned Behaviour TPB can be entirely applied in determining entrepreneurial intentions in the developing economies such as India. Attitude, subjective norms and perceived behavioural control are considered as antecedents of entrepreneurial intention. Our results provide useful implications for potential entrepreneurs, policy makers and academicians.

Keywords

Theory of Planned Behaviour, Female Entrepreneurship, Entrepreneurial Intentions, Attitude, Subjective Norm, Perceived Behavioural Control.

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