Journal of Commerce and Accounting Research

Open Access Open Access  Restricted Access Subscription Access
Open Access Open Access Open Access  Restricted Access Restricted Access Subscription Access

Study on Strategic Cost Management in Fast Moving Consumer Goods Company


Affiliations
1 Magadh University, Bodhgaya, Bihar, India
2 Soghra College, Magadh University, Bihar, India
     

   Subscribe/Renew Journal


The present paper shall primarily focus upon the strategic management of the selected FMCG companies. The problems faced, basically due to the cost factor and the market structure, and the solutions thereafter in the form of strategies to find a way out are discussed. Light has been thrown on its practical implications and suggestions.

This paper is based upon the financial comparison of five Indian FMCG companies on certain preset parameters and thereafter analysing what should be their apt strategies for cost management to compete in market. Basically, the financial statement figures such as balance sheet, profit&loss statements, and the quarterly statements shall be taken as a secondary data and thereafter through findings and conclusion, we shall be suggesting the apt strategies that should be implemented. Few ratios have been picked up upon the basis of "cost" parameter since this research is primarily focusing upon the strategic cost management of the FMCG companies. The data are compared via tables and graphs.


Keywords

SCM, NOPAT, OPM, EOQ.
Subscription Login to verify subscription
User
Notifications
Font Size


  • Chandler, A. Jr. (1962). Strategy and Structure: Chapters in the History of the American Industrial Enterprise. MIT.

  • Dangayach, G. S., & Deshmukh,S.G. (2001). Manufacturing strategy: Literature review and some issues. International Journal of Operations & Production Management, 21(7), 884 -932.

  • Dion Global Solutions Limited (figures of company’s financial statements)

  • Donaldson, G. A., & Lorsch, J. W. (1983). Hand book of strategic management (p.268) New York: Basic Books.

  • Mintzberg, H., & Quinn, J. B. (1991). The strategy process: Concepts, contexts and cases (2nd ed.). Prentice Hall, Englewood Cliffs, New Jersey.

  • Quinn, J. B. (1980). Strategies for change: Logical incrementalism. R.D. Irwin, Homewood, IL.

  • Rhyne, L. C. (1986). The relationship of strategic planning to financial performance. Strategic Management Journal, 7, 423-36.

  • Schoeffler, S., Buzzell, R. D., & Heany, D. F. (1974). The impact of strategic planning on profit performance. Harvard Business Rev., 52(2), 137-145

  • https://www.scribd.com/doc/39104274/FMCG-Sector-History

  • http://www.slideshare.net/bharmalzulfikar/philipkotlermarketing

  • https://ceopedia.org/index.php/BCG_growth-share_matrix

  • www.moneycontrol.com

  • www.CompanyI.co.in

  • www.CompanyII.com

  • http://CompanyIII.com

  • http://www.pg.com

  • www.Company V.com


Abstract Views: 267

PDF Views: 1




  • Study on Strategic Cost Management in Fast Moving Consumer Goods Company

Abstract Views: 267  |  PDF Views: 1

Authors

Pooja Choudhary
Magadh University, Bodhgaya, Bihar, India
Saad Bin Hamid
Soghra College, Magadh University, Bihar, India

Abstract


The present paper shall primarily focus upon the strategic management of the selected FMCG companies. The problems faced, basically due to the cost factor and the market structure, and the solutions thereafter in the form of strategies to find a way out are discussed. Light has been thrown on its practical implications and suggestions.

This paper is based upon the financial comparison of five Indian FMCG companies on certain preset parameters and thereafter analysing what should be their apt strategies for cost management to compete in market. Basically, the financial statement figures such as balance sheet, profit&loss statements, and the quarterly statements shall be taken as a secondary data and thereafter through findings and conclusion, we shall be suggesting the apt strategies that should be implemented. Few ratios have been picked up upon the basis of "cost" parameter since this research is primarily focusing upon the strategic cost management of the FMCG companies. The data are compared via tables and graphs.


Keywords


SCM, NOPAT, OPM, EOQ.

References