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Background/Objectives: Understanding the universal feelings of humans and its association words is expected to provide fundamental resources for the diagnosis and prescription of target patients, which is essential in the humanities therapy. Methods/Statistical Analysis: A questionnaire survey was conducted for the study method. The general characteristics were analyzed for frequency using the statistic program R, and a multiple response analysis was conducted for the questions about association words. Perception of Koreans about love stays at a community level such as family rather than at an individual level. Findings: In the case of 'Happiness'-associated words Koreans put more importance on the spiritual satisfaction than the actual behavior or objects in terms of their value in happiness. Perception of Koreans about sadness is relationship-centered and they suffer an emotional injury when those relationships are cut off or split up. Koreans consider death their fate whereas they understand it negative causing fear, terror and loss rather than accept it as a part of life. Improvements: This study finding are expected to be used as effective resources to develop a therapeutic program relevant to mental disorders as it was based on the empirical analysis into the universal emotion such as the values of happiness and death of ordinary people.

Keywords

Emotion Analysis, Death Education, Therapeutic Program, Word Association.
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