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Development of a Tourist Risk Perception (TRP) Scale


Affiliations
1 Goa Institute of Management Studies, Goa, India
2 Department of Management Studies, Goa University, Goa, India
     

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The goal of this research note is to outline the procedure for developing a scale for measuring Risk Perception among tourists. The data were collected from snowball sample of visitors to a tourist destination at the beginning of the tourist season. The findings support the presence of 6-risk classification as against the seven types of risks highlighted in the previous literature. Findings further revealed a new risk criteria being identified as Exhaustion Risk.

Keywords

Tourism, Perceived Risk, Risk Types, Reliability, Validity.
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  • Development of a Tourist Risk Perception (TRP) Scale

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Authors

Deepti R. Jog
Goa Institute of Management Studies, Goa, India
Nandakumar Mekoth
Department of Management Studies, Goa University, Goa, India

Abstract


The goal of this research note is to outline the procedure for developing a scale for measuring Risk Perception among tourists. The data were collected from snowball sample of visitors to a tourist destination at the beginning of the tourist season. The findings support the presence of 6-risk classification as against the seven types of risks highlighted in the previous literature. Findings further revealed a new risk criteria being identified as Exhaustion Risk.

Keywords


Tourism, Perceived Risk, Risk Types, Reliability, Validity.

References