Table of Contents
Vol 41, No 11 (2011)
Open Access
Subscription Access
Articles
| Apparel Retail Outlet Selection: Influence of Service Levels in Goa | ||
| Mathala Juliet Gupta, Chetan V. Hiremath | ||
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| A Study on the Factors Influencing the Insurance Coverage of the Girl Child in India: An Empirical Study | ||
| Bernadette D' Silva, Stephen D' Silva, Roshni Subodhkumar Bhuptani | ||
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| Fast Food Purchase Behaviour in Botswana: An Exploratory Study | ||
| Rina Makgosa, Nchenesi Mabalane | ||
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| An Empirical Investigation in Delivering Quality Healthcare Services to Patients | ||
| Parvez A. Mir | ||
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| Marketing of Tourism Products in Karnataka: Policy Implications | ||
| H. Ramakrishna | ||
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Abstract Views: 37 | | |
| Building Customer Relations through CRM - A Theoretical Framework of Software Services Firms in Bangalore Cluster | ||
| V. K. Shruthi, T.S. Devaraja | ||
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| Standardization Vs Adaptation of Marketing Strategy - A Qualitative Study | ||
| G. Ramesh | ||
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Abstract Views: 73 | | |