Table of Contents
Vol 41, No 11 (2011)


Articles
Apparel Retail Outlet Selection: Influence of Service Levels in Goa | ||
Mathala Juliet Gupta, Chetan V. Hiremath | ||
Vol 41, No 11 (2011), Pagination: | ||
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Abstract Views: 45 | |
A Study on the Factors Influencing the Insurance Coverage of the Girl Child in India: An Empirical Study | ||
Bernadette D' Silva, Stephen D' Silva, Roshni Subodhkumar Bhuptani | ||
Vol 41, No 11 (2011), Pagination: | ||
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Abstract Views: 60 | |
Fast Food Purchase Behaviour in Botswana: An Exploratory Study | ||
Rina Makgosa, Nchenesi Mabalane | ||
Vol 41, No 11 (2011), Pagination: | ||
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Abstract Views: 61 | |
An Empirical Investigation in Delivering Quality Healthcare Services to Patients | ||
Parvez A. Mir | ||
Vol 41, No 11 (2011), Pagination: | ||
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Abstract Views: 25 | |
Marketing of Tourism Products in Karnataka: Policy Implications | ||
H. Ramakrishna | ||
Vol 41, No 11 (2011), Pagination: | ||
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Abstract Views: 37 | |
Building Customer Relations through CRM - A Theoretical Framework of Software Services Firms in Bangalore Cluster | ||
V. K. Shruthi, T.S. Devaraja | ||
Vol 41, No 11 (2011), Pagination: | ||
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Abstract Views: 25 | |
Standardization Vs Adaptation of Marketing Strategy - A Qualitative Study | ||
G. Ramesh | ||
Vol 41, No 11 (2011), Pagination: | ||
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Abstract Views: 73 | |