Vol 40, No 11 (2010)

Table of Contents

Vol 40, No 11 (2010)

Open Access Open Access  Restricted Access Subscription Access

Articles

Microsoft's Windows Vs Google's Chrome - Who Will Win the Market?
Sanjeet Kaur, Sumit Kumar Verma
 Vol 40, No 11 (2010), Pagination: 
ABSTRACT |     Abstract Views: 50  | 
Winning Customers through Service Innovation-CAB WISE
Vinay Kumar Nagu
 Vol 40, No 11 (2010), Pagination: 
ABSTRACT |     Abstract Views: 50  | 
CRM Practices in the Asia Pacific Industry - A Conceptual Study
R. Ruma Agnes
 Vol 40, No 11 (2010), Pagination: 
ABSTRACT |     Abstract Views: 32  | 
Customer Acquisition and Retention Strategies in the Service Industry- A Case Study
V. Murugaiah, Radhika Vishvas
 Vol 40, No 11 (2010), Pagination: 
ABSTRACT |     Abstract Views: 33  | 
Impact of Brand Preference Dimensions on Customer Satisfaction - A Meta Analysis for Passenger Cars
C. Dharmaraj
 Vol 40, No 11 (2010), Pagination: 
ABSTRACT |     Abstract Views: 62  | 
A Study on Customers' Attitude towards Online Shopping - An Indian Perspective
Neelotpaul Banerjee, Anindya Dutta, Tanmoy Dasgupta
 Vol 40, No 11 (2010), Pagination: 
ABSTRACT |     Abstract Views: 229  | 
A Critical Review of Gender Differences in Online Shopping
Prashant D. Amin, Bijal Amin
 Vol 40, No 11 (2010), Pagination: 
ABSTRACT |     Abstract Views: 140  | 
Life Insurance and Working Women: A Critical Study of Factors Affecting the Purchase Decision
Manish Srivastava, Megha Rastogi
 Vol 40, No 11 (2010), Pagination: 
ABSTRACT |     Abstract Views: 77  |