Vol 38, No 5 (2008)

Table of Contents

Vol 38, No 5 (2008)

Open Access Open Access  Restricted Access Subscription Access

Articles

Exploration of Place Brand Attributes: A Study of Bangalore City
Ian Vandewalle, Suniti Phadke
 Vol 38, No 5 (2008), Pagination: 
ABSTRACT |     Abstract Views: 37  | 
Service Failure and Recovery
Amitabh Mishra
 Vol 38, No 5 (2008), Pagination: 
ABSTRACT |     Abstract Views: 90  | 
Organized Supermarkets of South India - An Exploratory Study of the Margin Free Markets of Kerala
Ajith Paninchukunnath
 Vol 38, No 5 (2008), Pagination: 
ABSTRACT |     Abstract Views: 122  | 
80/20 Rule : How to Use it for Effective Business
T. Anitha, Nooney Lenin Kumar
 Vol 38, No 5 (2008), Pagination: 
ABSTRACT |     Abstract Views: 58  | 
Customer Satisfaction towards Photocopiers W.r.t Xerox in Hyderabad
G. Prageetha Raju
 Vol 38, No 5 (2008), Pagination: 
ABSTRACT |     Abstract Views: 22  | 
A Study on Socio Economic Background and Status of Women Entrepreneurs in Small Scale Industries
S. Mathivannan, M. Selvakumar
 Vol 38, No 5 (2008), Pagination: 
ABSTRACT |     Abstract Views: 46  | 
MNCs in Rural Marketing - The Case of Pepsi and Coca Cola
Prasad Begde
 Vol 38, No 5 (2008), Pagination: 
ABSTRACT |     Abstract Views: 107  | 
Buying Behaviour of Passenger Cars: A Study in South West Haryana
V. K. Kaushik, Neeraj Kaushik
 Vol 38, No 5 (2008), Pagination: 
ABSTRACT |     Abstract Views: 135  |