Vol 35, No 11 (2005)

Table of Contents

Vol 35, No 11 (2005)

Articles

Market Potential for "The Hindu" in Urban and Semi Urban Areas
N. Sivakumar, D. Raghunatha Reddy
 Vol 35, No 11 (2005), Pagination: 
ABSTRACT | Abstract Views: 63  | 
International Benchmarking of Prices "A New Pricing Mantra in Industrial Marketing"
Alok Kumar Rai
 Vol 35, No 11 (2005), Pagination: 
ABSTRACT | Abstract Views: 49  | 
Bancassurance in India: An Alternative Channel of Insurance Distribution
G. P. Viswanadham
 Vol 35, No 11 (2005), Pagination: 
ABSTRACT | Abstract Views: 114  | 
Sales Promotion Strategies of Yarn: A Case Study of Dharwad,gadag and Haveri Districts of Karnataka State
T. N. Godi
 Vol 35, No 11 (2005), Pagination: 
ABSTRACT | Abstract Views: 44  | 
Product Life Cycle and Promotion Strategies in Cellular Telecom Industry
P. Chandiran
 Vol 35, No 11 (2005), Pagination: 
ABSTRACT | Abstract Views: 142  | 
Performance of Food Production and some Marketing Issues in India
Parveen Kumar, K. K. Kundu, K. S. Suhag
 Vol 35, No 11 (2005), Pagination: 
ABSTRACT | Abstract Views: 56  | 
Ethics in Marketing-the Need of the Hour
Chetan Srivastava
 Vol 35, No 11 (2005), Pagination: 
ABSTRACT | Abstract Views: 60  |