Table of Contents
Vol 49, No 1 (2019)
Open Access
Subscription Access
Articles
| Branding of Territorial Speciality Products : A Case of Udupi Mattu Gulla Brinjal | ||
| Vikram Baliga, Harish Joshi, Sandeep Shenoy | ||
| DOI:10.17010/ijom/2019/v49/i1/140601 , Vol 49, No 1 (2019), Pagination: 8-24 | ||
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| Entry and Expansion Strategies for Burberry in Oman by Applying Porter's Five Forces Model | ||
| Tagreed Saleh Abalkhail | ||
| DOI:10.17010/ijom/2019/v49/i1/140603 , Vol 49, No 1 (2019), Pagination: 25-35 | ||
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| Toys as Food Premiums : Does it Promote Unhealthy Eating Habits? (Understanding Mother's Perspective) | ||
| Manjot Kaur Shah, Garima Malik | ||
| DOI:10.17010/ijom/2019/v49/i1/140604 , Vol 49, No 1 (2019), Pagination: 36-47 | ||
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| Purchasing Criteria for Apparels among Indian Consumers | ||
| Pawan Kumar, Kanchan | ||
| DOI:10.17010/ijom/2019/v49/i1/140606 , Vol 49, No 1 (2019), Pagination: 48-60 | ||
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Abstract Views: 172 | PDF Views: 0 | |