Vol 47, No 8 (2017)

Table of Contents

Vol 47, No 8 (2017)

Open Access Open Access  Restricted Access Subscription Access

Articles

Physico - Chemical, Sensory, Textural, and Microbiological Quality of Paneer (Indian Cottage Cheese) Marketed in Bengaluru City
Sachin Wangdare, K. Jayaraj Rao, Diwakar Mishra, Rupesh Datir
DOI:10.17010/ijom/2017/v47/i8/117429 ,  Vol 47, No 8 (2017), Pagination: 7-17
ABSTRACT |  PDF     Abstract Views: 173  |  PDF Views: 0
Application of Design Thinking Techniques in Marketing of Fashion Apparel E - Commerce
Sudha Misra, D. Arivazhagan
DOI:10.17010/ijom/2017/v47/i8/117430 ,  Vol 47, No 8 (2017), Pagination: 18-30
ABSTRACT |  PDF     Abstract Views: 195  |  PDF Views: 0
Perceived Service Quality and Consumer Satisfaction : An Empirical Study from Direct to Home (DTH) TV Industry
Kamalpreet Kaur, Amar Inder Singh
DOI:10.17010/ijom/2017/v47/i8/117431 ,  Vol 47, No 8 (2017), Pagination: 31-45
ABSTRACT |  PDF     Abstract Views: 173  |  PDF Views: 0
Food Marketing and its Impact on Adolescents' Food Choices
Brijesh Sivathanu
DOI:10.17010/ijom/2017/v47/i8/117432 ,  Vol 47, No 8 (2017), Pagination: 46-60
ABSTRACT |  PDF     Abstract Views: 170  |  PDF Views: 0