Indian Journal of Industrial Relations: Economics & Social Dev.

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Balanced Scorecard (BSC) In Retail Banking in UAE:A Study on Sustainability


Affiliations
1 University of Bolton, UAE Academic Centre, Al Hudaiba-Bareraat, Ras Al Khaimah, United Arab Emirates
2 Usha Martin Education & Solutions Limited, India PS Srijan Techpark, 4th & 5th Floor, DN - 52, Sector - V, Salt Lake City, Kolkata 700091, India
     

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Organizational performance measurement has become more challenging since it is done through constant evolution of business environment. The present study has been done on the retail banking division of Emirates NBD Bank, which is the largest banking organization in the gulf region. Analysis of data collected through a survey based questionnaire from 45 managerial employees of the retail banking division has revealed mixed opinions and identified the areas on which further improvement is required for sustainable growth and improvement in the selected performance indicators. The result shows that the bank executives are equally engaged in designing and implementation of balance scorecard.
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  • Balanced Scorecard (BSC) In Retail Banking in UAE:A Study on Sustainability

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Authors

Indranil Bose
University of Bolton, UAE Academic Centre, Al Hudaiba-Bareraat, Ras Al Khaimah, United Arab Emirates
Indrajit Bandyopadhyay
Usha Martin Education & Solutions Limited, India PS Srijan Techpark, 4th & 5th Floor, DN - 52, Sector - V, Salt Lake City, Kolkata 700091, India

Abstract


Organizational performance measurement has become more challenging since it is done through constant evolution of business environment. The present study has been done on the retail banking division of Emirates NBD Bank, which is the largest banking organization in the gulf region. Analysis of data collected through a survey based questionnaire from 45 managerial employees of the retail banking division has revealed mixed opinions and identified the areas on which further improvement is required for sustainable growth and improvement in the selected performance indicators. The result shows that the bank executives are equally engaged in designing and implementation of balance scorecard.

References