Table of Contents
Vol 2, No 2 (2014)
Open Access
Subscription Access
Articles
| Analysing Relationship Quality Perspectives in Indian Retail | ||
| Ekta Duggal | ||
| Vol 2, No 2 (2014), Pagination: 1-8 | ||
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Abstract Views: 635 | PDF Views: 2 | |
| Revisiting Customer Satisfaction and Loyalty as a Sustainable Approach for Indian Consumer Banking | ||
| Jyoti Sharma | ||
| Vol 2, No 2 (2014), Pagination: 9-16 | ||
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Abstract Views: 437 | PDF Views: 4 | |
| Impact of Demographics of Consumers Towards Online Shopping: A Comparative Study of Online Consumers in India and Us | ||
| Bharti Motwani, Sharda Haryani, Sukhjeet Matharu | ||
| Vol 2, No 2 (2014), Pagination: 17-25 | ||
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Abstract Views: 735 | PDF Views: 2 | |
| Ethical Marketing as a Tool for Developing Customer Relations: An Empirical Analysis | ||
| Naresh Sharma, Bodh Raj Sharma | ||
| Vol 2, No 2 (2014), Pagination: 26-31 | ||
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Abstract Views: 509 | PDF Views: 2 | |
| Empirical Study on Cluster Analysis of the Smartphone Segment | ||
| S. Lakshmy | ||
| Vol 2, No 2 (2014), Pagination: 32-36 | ||
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Abstract Views: 538 | PDF Views: 2 | |
| The Effect of Servicescape of Casual Restaurants on Youths, Dining Experience | ||
| Abhisek Jana, Rajeshwari Chatterjee | ||
| Vol 2, No 2 (2014), Pagination: 37-44 | ||
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Abstract Views: 471 | PDF Views: 2 | |
| An Empirical Study to Assess the Perceived Security & Privacy Concern and Perceived Security & Privacy Satisfaction Regarding the Use of Internet Banking Among Bank Customers | ||
| Tejinderpal Singh | ||
| Vol 2, No 2 (2014), Pagination: 45-53 | ||
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Abstract Views: 604 | PDF Views: 2 | |