Vol 2, No 7 (2013)

Table of Contents

Vol 2, No 7 (2013)

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Articles

The Relationship between Distribution Network and Market Share
Mihir Dash, Arunabhas Bose
 Vol 2, No 7 (2013), Pagination: 1-11
ABSTRACT |  PDF     Abstract Views: 81  |  PDF Views: 0
Comparative Effectiveness of Radio, Print and Web Advertising
B. J. Prithvi, Mihir Dash
 Vol 2, No 7 (2013), Pagination: 12-19
ABSTRACT |  PDF     Abstract Views: 131  |  PDF Views: 0
Derivative Introduction and Volatility: A Study in American Context
Tarika Singh, Seema Mehta, Manoj Narwaria
 Vol 2, No 7 (2013), Pagination: 20-37
ABSTRACT |  PDF     Abstract Views: 121  |  PDF Views: 0
The Challenges and Strategies of Marketing in Rural India
Suchi K. Patel
 Vol 2, No 7 (2013), Pagination: 38-43
ABSTRACT |  PDF     Abstract Views: 100  |  PDF Views: 0
A Study on the Competitive Advantage of Aavin over its Rivals in the Salem Region: An Empirical Study
R. Subramaniya Bharathy, R. Ramesh, S. B. Inayath Ahamed
 Vol 2, No 7 (2013), Pagination: 44-56
ABSTRACT |  PDF     Abstract Views: 297  |  PDF Views: 0
A Study on Financial Performance of Sakthi Finance Limited
R. Arvind, V. Srividya
 Vol 2, No 7 (2013), Pagination: 57-65
ABSTRACT |  PDF     Abstract Views: 179  |  PDF Views: 0
Knowledge Management Initiatives of Polytechnic Colleges in Puducherry Region
D. Aravazhi Irissappane, D. Vijayachandran
 Vol 2, No 7 (2013), Pagination: 66-74
ABSTRACT |  PDF     Abstract Views: 111  |  PDF Views: 0
Green Marketing and its Implementation in Indian Business Organizations
G. Manjunath, Gundupagi Manjunath
 Vol 2, No 7 (2013), Pagination: 75-86
ABSTRACT |  PDF     Abstract Views: 1282  |  PDF Views: 0
Customers Awareness and Utilization of Mobile Phone Connection Services in Rural
R. Sathiyamoorthy
 Vol 2, No 7 (2013), Pagination: 87-91
ABSTRACT |  PDF     Abstract Views: 48  |  PDF Views: 0
Relation between Zone of Tolerance and Importance of Service Quality Attributes: An Empirical Study Commercial Banks
Havinal Veerabhadrappa, Uday Kokatnur, Sirigeri Jayanna
 Vol 2, No 7 (2013), Pagination: 92-106
ABSTRACT |  PDF     Abstract Views: 148  |  PDF Views: 0
Relationship between Inventory Management and Profitability: An Empirical Analysis of Indian Cement Companies
Ashok Kumar Panigrahi
 Vol 2, No 7 (2013), Pagination: 107-120
ABSTRACT |  PDF     Abstract Views: 1474  |  PDF Views: 0
FDI in Multi-brand Retail Sector - A Study Regarding Indian Context
Vikram Singh
 Vol 2, No 7 (2013), Pagination: 121-131
ABSTRACT |  PDF     Abstract Views: 99  |  PDF Views: 0
Measuring Customer Satisfaction in Banking Sector: with Special Reference to Banks of Surat City
Snehalkumar H. Mistry
 Vol 2, No 7 (2013), Pagination: 132-140
ABSTRACT |  PDF     Abstract Views: 411  |  PDF Views: 0
Mobile Commerce - A Mode of Modern Business
Murugadoss K. Panneerselvam
 Vol 2, No 7 (2013), Pagination: 141-149
ABSTRACT |  PDF     Abstract Views: 81  |  PDF Views: 0
Online Tourism Marketing
Renu Malra
 Vol 2, No 7 (2013), Pagination: 150-157
ABSTRACT |  PDF     Abstract Views: 72  |  PDF Views: 0